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Ezoic raises $33 million to optimize websites with AI

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Eric Grunau
Aug 06, 2019 07:17
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Ezoic, a Carlsbad, California-based startup developing an AI-driven platform for digital publishers, today announced that it has secured a $33 million investment led by growth capital firm Sageview Capital.

“Despite accelerating advances in technology, digital publishers still rely on many legacy processes from print and early online web publishing.

Ezoic gives publishers a way to capitalize on all the opportunities that exist with digital content,” said Lafleur, who claims that a typical publisher spends 50% of their time managing ads and website infrastructure.

“Our platform has enabled thousands of web publishers to incorporate personalization and data science into their sites.

The benefits of this approach are exponential and still untapped by many large brands and enterprises in the world of digital publishing.”

To this end, Ezoic’s eponymous platform streamlines tasks like experimenting with ad placements and improving technical SEO by extending access to premium ad networks and running performance-optimizing ad ops experiments.

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Eric Grunau
Aug 06, 2019 07:17
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