But India continues to be a bright spot amidst global doom.
Economic Survey 2018-19 has rightly focussed on this aspect and mentioned, “a key principle of behavioural economics is that while people’s behaviour is influenced significantly by social norms, understanding the drivers of these social norms can enable change.
In India, where social and religious norms play such a dominant role in influencing behaviour, behavioural economics can therefore provide a valuable instrument for change.”
In the last 5 years, the government of India has launched several initiatives that focus on bringing about a behavioural change which will contribute to economy in the long run.
This mission, first government programme to address sanitation issues at such scale, bore results.
Cleanliness leads to healthy population.