Apple TV+ exec Kim Rozenfield is out just weeks after the £5-a-month streaming service’s debut, the Hollywood Reporter reported on Monday.
Rozenfield, a TV veteran quickly recruited to Apple TV+ by heads of programming Zack Van Amburg and Jamie Erlicht, is departing his role as head of current scripted programming and documentary and unscripted content as the streaming service restructures its executive ranks, according to the Hollywood Reporter.
He’ll still be affiliated with the company via a first-look agreement with his firm, Half Full Productions.
Deadline reported that the reshuffle will put head of scripted development Matt Cherniss in charge of current scripted series, while Head of Documentaries Molly Thompson will “continue to oversee documentary film and series programming, development and current.”
News of Rozenfield’s decision to leave comes just 10 days after Apple debuted four scripted shows (Dickinson, For All Mankind, The Morning Show and See) as well as Oprah’s Book Club and some children’s programming, the Reporter noted.
The Morning Show, starring Jennifer Aniston, Reese Witherspoon, and Steve Carell, was reportedly outlandishly expensive – perhaps exceeding the final season of Game of Thrones’ $15-million-per-episode budget – and received largely unflattering reviews for a project of that magnitude.