By Shannan Seely, B2B and Healthcare Copywriter If you were to ask any marketing expert today what is, hands down, the oldest-but-still-the-most-tremendously-useful-tactic-you-need-to-take-right-now for closing a sale, the answer is use customer testimonials. I mean, this blog has also shared its merits. In fact, Heinz Marketing partnered with G2 Crowd in 2017 on the topic. They … Continued
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