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Google Removes Search Terms Which May Impact Paid Search

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Recently, Google updated the search term report as known as the search query report. And means searched a significant number of users in app development, and the result is you may see in your report with a focus on increasing the end-user privacy. Simply says, Google Ads to start hiding some search query data. The updated report is essential for reviewing digital marketing strategies. This report helps the business to determine the effectiveness of ads. In addition software developers words users are searching to looking for products or services, and more difficult for marketers to engage with ads.

What is mean paid search?

People search for something in the Google tab will show a list of the results page. This page contains organic results and paid results. Paid search results contain a little green box with the word “Ad” before the listings paid to a page that shows the top of the list. The process can be done through the Google Ads search platform. The platform charges some amount of money for every person who clicks on the link. App developers paid search works to drive traffic to the web development website to relevant ads.

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