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Ways to Use Augmented Reality in Mobile Applications

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The proof that modern technology has already crossed the borders of our reality is augmented reality. The process of extracting digital data and overlaying it in the real world has wowed the current society, which has enthusiastically embraced AR technology. When it comes to mobile apps, augmented reality is advancing at a breakneck pace. But augmented reality isn't just about adding pretty filters to your images or tracking down Pokémon in the park. AR may be employed in a variety of ways, with some of the world's largest companies continuously pushing the technology's limitations. however, smartphones have unquestionably found the most effective applications. Let's look at some real-time Augmented Reality applications in mobile apps.

Ecommerce

A few decades ago, virtual stores were a pipe dream. However, thanks to augmented reality, this fantasy has become a reality. Many well-known brands have taken advantage of this technology to provide their customers a completely new shopping experience. IKEA recently released IKEA Place, a smartphone visualization app that allows buyers to virtually place IKEA products in their homes before making a purchase. Other companies, such as Topshop, L'Oreal, Converse, and Olay, have used augmented reality to improve their consumer experience.

Education

Combining smartphones and augmented reality for educational purposes has made learning a lot more enjoyable. Animated content is an excellent approach to hold kids' attention while also inspiring them to think in new and creative ways. AR applications have proven to be quite useful, particularly for medical students who can now explore the human anatomy in greater depth thanks to 3D models. The potential of the education business has been substantially expanded by incorporating AR technology into classrooms.

Navigation

Traveling has become a lot easier thanks to the utilization of an AR-powered navigational gadget. The camera, combined with the GPS feature, allows users to easily traceroutes and locate locations. Furthermore, outdoor discovery apps such as The ViewRanger, Hike, Ride, or Walk assist users in identifying and learning more about their natural surroundings using their smartphones for convenient exploration. In fact, augmented reality serves as a virtual tourist guide, enhancing your vacation experience.

Gaming

After the debut of Pokémon Go, the game that took the globe by storm, it's reasonable to say that augmented reality became a worldwide phenomenon. AR allows users to immerse themselves in a variety of circumstances by creating adventures that appear in the real world. It elevates gaming to a whole new level by making the experience more immersive and memorable. Zombies, Run!, Harry Potter: Wizard Unite and Zombie GO are just a handful of good popular AR games available.

Socializing

The AR movement has already taken over some of the world's most popular social networking platforms, making it a regular part of our lives. Snapchat and Instagram take basic messaging a step further with built-in augmented reality elements, such as face mapping software that allows users to apply different animated filters to their photos and videos.

Health

In the healthcare industry, augmented reality is making significant progress in bringing crucial discoveries to life, significantly increasing patient treatment options. A growing number of healthcare facilities are investing in the development of augmented reality (AR) technology, which has enormous promise in improving patient care. Only a few of the achievements that AR technology has contributed to this industry include vein visualization and 3D medical imaging.

Translation

Languages are no longer a stumbling block. Real-time surfaces such as signs, menus, and billboards can be used to translate a variety of languages using AR apps. They are quite handy for visitors and travelers visiting foreign countries. You can get a quick translation digitally positioned on top of the original block of text using Google Translate.

Object Recognition

AR allows users to quickly familiarise themselves with new technology equipment. A virtual handbook that displays just by pointing your phone camera at it can provide more information about numerous objects. Instead of cumbersome and complicated user manuals, object recognition software is being used for equipment, home appliances, and even automobiles.

Conclusion

AR is a quite certain approach to keep your clients interested and improve user experience, thanks to the wide range of possibilities it provides. AR is versatile enough to suit both B2C and B2B markets, from service delivery to navigation, real-time equipment monitoring to a product demonstration.

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