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Willful: A Digital Will Creation Platform for Smart Planning!

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Willful: A Digital Will Creation Platform for Smart Planning!

We all feel uncomfortable talking about mortality, maybe because it creates a negative surrounding. However, it is essential to understand that having a plan for the worst-case scenario is vital. 

Let’s face the fact that in most cases, death cannot be predicted, which can bring along many issues for the family. It can be emotionally and financially destructive to face an unexpected and tragic event. For example, what if a person passes away suddenly and lacks a plan to disseminate his or her assets. 

Luckily, a Toronto couple introduced a startup that would ease out the financial burden of the family members. 

How?

Keep reading to know!

Willful Enables Creating an Online Will in 20 Minutes 

The founders of Willful Erin Bury and Kevin Oulds had to go through an unexpected death in their family, and the circumstances encouraged them to come up with such a platform. They realized the need to have a well-prepared plan so that their wishes were known. 

The couple came up with a digital will creation platform that enables the users of Canada to develop a will in as little as 20 minutes. 

Sharing their experience, the couple mentioned that the COVID-19 period had been the busiest for them as many people approached out of fear and anxiety. Therefore, the founders did more than 5000 wills for free for healthcare workers in the past year. 

The company has now partnered with huge brands and has raised total funding of $2 million. 

Isn’t it great?

Don’t you think it’s a great entrepreneurial idea for a business trying to offer something unique and valuable to its audience? 

Indeed, it is! Therefore, if you want to build an app that helps your customers pre-plan, here’s what you need to know. So, take a look! 

What Must Your Planning App Offer?

To enable your customers to take off their financial and emotional burden, your mobile app must offer the below-mentioned services on priority:

 

  • Life Insurance Policy

 

Signing up for a life insurance policy is one of the primary steps towards securing one’s future. Starting a family, getting married, growing older, etc., the insurance policy will add financial security to the family. The best part is that getting insurance done is an inexpensive process, which leaves no reason not to get it done. 

Therefore, your app must allow its users to sign up for policies digitally to offer convenience. Moreover, it is likely to incline more customers towards your services. 

 

  • Estate Planning 

 

When it comes to estate planning, it is very crucial for the family members to decide who will inherit the assets. Therefore, it requires preparation of a will, and the service could be offered via your app, same as Willful. 

Notably, as per the laws, there must be a legal document mentioning who gets the assets and the properties in the family. Therefore, it is an important procedure. 

 

  • A Farewell Message

 

Nobody would want to miss the last words of their loved ones in case of a sudden demise. Therefore, keeping the financial details aside, it would be great to enable the user to enter a farewell message for their loved ones. 

You may integrate tools into the mobile app to allow your users to leave a farewell message for the family.

 

  • Organization of Legacy Documents  

 

Offer users one secure place to organize and store their legacy documents. Additionally, enable the users to assign beneficiaries who’ll be able to access the same after their passing. 

Don’t you think that pre-planning will decrease a lot of pressure and burden off the shoulders?

For the users, it is also advised to discuss their plans openly with their family. Speak to the members about how you want to go ahead with distributing your assets to avoid any disputes. 

You may add a column in your app mentioning all the necessary information giving tips and recommendations. It would help the users in easier decision-making and understanding what’s right for them. 

To Sum Up 

Unquestionably, it is difficult to face a situation where a loved one has passed away in the most expected times. However, life goes on, and we must move forward! 

Willful is an incredible initiative taken by the Canadian couple that is making sure that every senior has a will for the protection of their family. Therefore, if you want to serve a similar purpose digitally, there’s nothing better than developing an efficient mobile app. 

To do the same, connect with the Top app developers in Canada for more insights and incredible product development. 

So, are you all set? BECAUSE WE ARE! 

Happy innovation! 

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