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3D Rendering : The Winner love Wins Over Photography

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Dennis Russell

As an architect, you will already be knowing the importance of photography as a marketing tool for your various projects. Using at-site photographs, you can showcase your project in the best possible light to potential customers, real estate agents, and other stakeholders. But what happens when your project is still under construction or perhaps still on the drawing board? You certainly cannot resort to a photoshoot in such cases. How, then, do you market your concepts and design ideas to the world?


This is where CGI or Computer-Generated Imagery is useful. CGI can be used to create hyper-realistic 3D images that are virtually indistinguishable from photographs, making for top-notch marketing materials even before the first spade of earth is turned over for the foundation of your proposed project! And that’s not the only reason why 3D imagery has the edge over photographs in the design world. Here are more reasons for you to take stock of this amazingly powerful tool to create marketing visuals!

Read More: https://www.rayvatengineering.com/5-reasons-why-3d-rendering-wins-over-photography-as-a-marketing-tool-for-architects/

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Dennis Russell
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