Google Ads Clickthrough rate (CTR) is another indicator that allows you to see how well your Google ads campaigns are doing.
Choosing the right business model will help you to earn more profit from the Tinder clone app.
A few of the well-known business models are mentioned below for your reference.Freemium modelThis model is widely used in most dating apps.
The word Freemium is split as Free + Premium.
For example, you can let your free users know the profile visits count and allow premium users to know who has visited your profile.
Also, you can give trials for advanced features for free users and prompt them to go with the paid version once the free trial ends.
Paid subscription modelYou can allow your users to pay for services on a monthly, quarterly, or yearly basis.
Rich snippets are a more advanced form of SEO that usually requires a bit of coding knowledge.
But when properly utilized, rich snippets can boost your clickthrough rate on search results pages and maximize your return on investment.Click here to read more on rich snippets.