What is a website builder, and how does it work?


Thanks to website builders, building your own website has never been easier. These online tools make the process of building your own site completely doable, even if you’re not the most computer-savvy person in the world.

The following article will explain what website builders are and how they work, including some things to consider when choosing one that fits your needs.

What is a Website Builder

A website builder is an online service or tool that allows users to create their own websites without any programming knowledge. Some of these tools are free to use while others require monthly fees.

Some are more focused on making creating your own site easy while others have an easier process for creating e-commerce sites. With so many different types of website builders out there, finding one that fits your specific needs can be challenging.

Here are some key things to look for when choosing a site-building tool. The features listed below do not constitute an exhaustive list of every feature each website builder offers but are aspects that should be carefully considered before deciding which tool is right for you.

When comparing features between various site builders, you should weigh the price with the features provided. If two similarly priced options offer similar features, you should choose based on ease of use.

For example, choosing a free option may seem like a great way to save money but if they make editing difficult by limiting available design elements, advanced functions, or tutorials it may not even end up saving time in the long run because less customization leads to less unique personalization which leads fewer visitors who stay longer, generate fewer clicks and purchase fewer products resulting in lower profits overall.

Benefits of Website Building Software

The main benefit of building a site with software instead of coding from scratch is that it saves you a lot of time. A lot! And in business, time equals money. So if you have an idea for a great website but just don’t have time to build or code it yourself then using an off-the-shelf solution might be your best bet.

In fact, there are so many different options out there today that let you quickly create stunning websites in less than 10 minutes. Some let you do more advanced things too - like add advanced e-commerce features or forums for example - which require no coding at all.

Basically, these tools allow you to achieve almost anything without having to actually learn any new skills. If you want people to take you seriously as a business, having a professional-looking website can really help.

Building one manually is hard but these services make it simple. Now everyone can look professional by simply clicking some buttons on their computer.

Choosing the Best Website Builder

These days, there are many online solutions that make it easy for anyone to get a professional-looking site up and running quickly.

Many of these tools offer more than just building your site--they also provide e-commerce solutions (checkout process) or allow you to add content using drag-and-drop features.

But all these different services do fall under one umbrella: they all offer an easier way to create your own site without having to learn HTML or CSS. Nowadays there are many types of website builders you can choose from: free ones like WordPress; paid ones like Friday, Wix, Squarespace, and e-commerce builders like Shopify.

How does it work?

There are two ways in which your site will be created: The first way is called drag and drop or click and build. You can build your site as if you were playing with blocks. This method doesn't require any technical knowledge, but at times can be less user-friendly than others.

The second way involves writing some code yourself to create an HTML page. This is definitely not for everyone, but at least you know exactly what's happening under the hood if something goes wrong. Many of these builders have Live Preview editors so that you can see what your site looks like as you go along.

The benefit of using one of these services is that they’ll also make sure everything works properly on all devices (desktop, mobile, tablet). No more having issues where your phone only loads half of your homepage! If you decide to build without one of these services make sure that whatever platform (i.e. WordPress) that you use has mobile responsiveness built into it; otherwise, people won’t be able to see or use parts of your site.

What are the pros and cons of website builders?

Website builders have a number of benefits.

  • For one thing, using them means you don’t need to know to code.
  • They can also help with SEO since they’re often integrated with popular search engines.
  • Website builders are also relatively inexpensive compared to hiring a web designer or developer; you can build an entire site for under $100.

That said, there are some drawbacks to choosing one over another;

  • For example, some aren’t compatible with custom domains or come with image galleries or e-commerce features (among other things).

All in all though, if you want to get your business online quickly without breaking your budget website builders are definitely worth considering!

Which situations would you use a website builder?

We advise our customers to use a website builder if they only need a simple site with basic functionality. We don't recommend using a website creator for larger sites that include dynamic content, forms, forums, or advanced applications.

A good example would be an online portfolio, photo gallery, or resume page which doesn't require much interactivity from users because it's simply providing information rather than form input from visitors.

In addition, when you choose to add any plug-ins after creating your site on Squarespace or Wix you will then have to pay more monthly charges in order to use these applications. But not with a platform like Friday, it offers all its features in only one plan that costs $50/month.


It can take quite some time to build your own site if you’re not used to programming. Website builders make your life easier because they are easy to use. Moreover, most website builders come with inbuilt SEO features so all you have to do is get started. The real difference between building your own site or using a service like Friday, or Wix boils down to price and time spent on maintaining your page.

If you’re in need of a well-designed, professional website that doesn’t take too much effort to maintain or update, look no further than Friday. it's easy to manage but they are also reliable. My sites are always up when I need them to be up.

Additionally, if you are using their plan then you will get all the features like custom domain, Amazon AWS hosting, SEO Optimization, Analytics, Responsive templates, Forms, and Blog Builder, Drag and Drop features, and many more. Friday works via templates, building out your content is straightforward. It doesn’t take long before you can have an attractive page and professional website up and running without any issue.

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