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Hair Removal Products Market to Show a Robust Growth Worldwide By 2021-2031

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Dinesh B
Hair Removal Products Market  to Show a Robust Growth Worldwide By  2021-2031

The increasing beauty consciousness among women and men, coupled with specific hair removal needs for kids is acting as key driver for the hair removal products market. The need to maintain a good and groomed physical appearance is the main factor responsible for the expansion of the hair removal products market. The burgeoning growth of eCommerce and online shopping apps is fueling sales of at-home hair removal products. An increasing number of the Gen Z population are anticipated to opt for at-home hair removal devices in the upcoming years.

Rise in beauty standards and increase in emphasis on personal grooming are prime factors promoting the expansion of the global market. The ever-expanding influencer community on social media is another key driver triggering the demand for hair removal products.


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Competitively-priced Products Gaining Visibility amid COVID-19 Crisis

Domestic and global companies are in the midst of rapid shift in supply chain planning, operations, and inventory management to address the impact of the coronavirus crisis. Manufacturers are conducting an analysis to understand their high-risk clients and customers where recovery of debt may be an issue. They are becoming competitive in product pricing to gain an edge over other market players.

Companies are taking data-driven decisions to procure raw material at best prices in order to manufacture competitively-priced products. As the movement of goods is gradually increasing in different parts of the world, companies are bullish on investments in new product, device, and manufacturing technologies.

Intense Pulsed Light Devices V/S Laser Treatment: Which is Better?

Even though the market of consumer goods and FMCG products is highly competitive, continuous demand for products is making way for new entrants. Since hair removal can be a relatively painful procedure for women, there is a growing demand for intense pulsed light (IPL) devices that slow down the growth of new hair follicles. However, IPL devices are facing a stiff competition from providers of laser treatment since it is found that IPL wavelength does not penetrate as deeply as laser.


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On the other hand, laser treatment is found to destroy only 10% of the current hair follicles. Multiple sessions with laser leads to increased treatment cost. Thus, companies in the hair removal products market are gaining cognizance of these findings and devising marketing strategies as per specific target-income groups to boost product uptake.


Preference for Men Hair Removal Creams with Natural Ingredients

Since an increasing number of men suffer from cuts, ingrown hair, and red bumps after shaving, manufacturers in the hair removal products market are increasing the production of hair removal creams. These creams help to keep hairy arms, legs, chest, and backs under control. Soothing aloe vera ingredients are preferred in men’s’ hair removal creams.

Manufacturers are entering into mergers & acquisitions and investing in R&D to develop formulations for men’s hair removal creams that help to address thick and coarse hair strands.


Hybrid Wax and Training Courses Boosting Product Uptake

Consumers that prefer waxing are opting for products that have low application temperature and offer the simplicity of strip wax removal. People with sensitive skin are becoming key target groups for brands in the hair removal products market. Such waxing innovations are ideal for intimate and facial waxing applications.

Manufacturers in the hair removal products market are innovating in hybrid wax that are suitable for individuals with sensitive skin. Brands are offering waxing courses to boost product uptake. These courses include hot wax and strip wax techniques, which help to improve speed and efficiency. Beauticians are learning about ear and nasal waxing to market & promote product business.

Hair Removal Products Market: Overview

  • According to Transparency Market Research’s latest research report on the global hair removal products market for the historical period 2017–2019, actual year 2020, and the forecast period 2021–2031, increasing emphasis on personal grooming and rising beauty standards are factors expected to boost the global hair removal products market during the forecast period

Get More Press Releases by TMR: https://www.prnewswire.com/news-releases/rising-use-of-disinfectant-products-creating-prominent-sales-opportunities-for-players-in-liquid-dispensing-pump-market-states-tmr-301431152.html


Hair Removal Products Market: Competition Landscape

  • Detailed profiles of providers of hair removal products have been given in the report to evaluate their financials, key product offerings, recent developments, and strategies
  • Key players operating in the global hair removal products market are
  • Erikka India
  • Reckitt Benckiser Group PLC
  • Procter & Gamble
  • Sally Hansen
  • Koninklijke Philips N.V.
  • Church & Dwight Co., Inc.
  • Naturenation Store
  • VI-John Group
  • Softsheen-Carson
  • Completely Bare


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