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16 Excellent Content Creation Tools in 2022 (Free & Paid)

Sameer Tendulkar
16 Excellent Content Creation Tools in 2022 (Free & Paid)

Content creation is a process; thus, it is essential to have everything streamlined for perfect execution. Listed below are the top categories of 16 excellent tools that make content creation easier in 2022, along with the ideal software that serves just the actual purpose. 

Content Research tools 

Before beginning content creation, it is of utmost importance to figure out the target audience and trends to help create out-of-box content. This will help outline the assignment and understand the key areas that require focus and attention. Content creation becomes an easy and hassle-free process with several tools that can help with different types of research and streamline a workflow. 

Audience research tool 

Tools like Google Trends, Survey Monkey, and WordSift are the best tools for audience research and understanding the market trends concerning geographical research, age demographics, taste and preferences, etc., parameters.

Keyword research tool

Moz Keyword Explorer, Semrush, Wincher, Ahrefs, Google Keyword Planner, KWFinder, etc., are some tools to narrow down the keywords and target the top and highest ranking ones. 

Content Brief Workflow 

The content brief workflow involves managing the content execution along with the data, including The content caption and hashtags. Tools like Trello, CoSchedule, Buffer, Quuu, etc., are the best tools to schedule and manage content workflow and create content briefs. 

Content writing tools

After working on research and analysis and figuring out the essential requirements, including the data for the research and workflow brief, it becomes necessary to get the hands-on tools that help create the content. With the best AI copywriting tools, both free and paid, it becomes easy to integrate the thoughts and ideas with AI to generate mind-boggling content. However, the tools that help with making the writing or content-creating process more accessible not only have free content writing tools but also have tools like word or character counter, headline analyser, thesaurus, document writing and editing tool along with best ai content generator tools that make graphic designing and editing easier. 

Document Writing and Editing Tool 

Google docs, Microsoft word, Grammarly, worddtune, etc., are some essential tools that make writing and editing easier. 

Word/Character Counter 

Quillbot, keywordtool.io, charactercounttool, etc., are some tools that help keep track of content while writing. 

Plagiarism Checker 

To make the content unique, it is essential to check for plagiarism using tools like small SEO tools, plagiarism checker, Grammarly, duplichecker, etc. 

Headline Analyzer

To make the content eye-catching, impressive headlines are essential. With tools like therethrough headline analyser, schedule headline analyser, etc., it becomes easy to tweak it correctly. 

Graphic Design and Editing Tool 

Catchy images, gifs, and creative videos created with the help of graphics, animations, etc., the best AI content generator enhances the value of content. Tools and software like Canva, Adobe Photoshop, Sketch, Illustrator, CorelDraw Graphics suite, etc., are best for this purpose. 


An essential part of writing is to make it appealing and pleasing. Thus, using the right thesaurus tool makes it easier to enhance the quality of the content. Tools like Power Thesaurus, Thesaurus.com, OneLook Thesaurus, Verbix, Hemingway, etc., can help with the best results. 

Editing and Publishing Tools 

After researching and creating the content, the next step is to edit and publish the content on preferred platforms. Thus, to ensure that the content is checked for quality and edited as per the requirements of the audience along with optimising it for better impact, it becomes essential to run the content through the best software for writers like an editor and spell checker, readability tool, de-jargonize tool to remove complex phrases, and content grading tool. 

Editor and Spell Checker 

Tools like Grammarly and small SEO tools help with the task and ensure the utmost accuracy. 

Readability Tool 

Some tools that help with readability are webfx, readable, searchenginejournal, etc. 

De-Jargonizer Tool 

Removing jargon decodes your content, making it accessible to a large audience. Softwares like scienceandpublic.com, mozillascience.github.io, etc., are ideal for the purpose. 

Content Grading Tool 

The best software to help with grading are contentharmony.com, cognitiveSEO, etc. 

Bonus Tools for collaboration and content generation 

The process of research, creation and editing of the content is incomplete without the proper organisation of an assortment of the data. With specific tools that help with project management, remote collaboration, and AI brainstorming tools, it becomes easy to manage and streamline without making the process strenuous and time-consuming. 

Project Management Tool

Monday.com, try.wrike.com, prohance.net, etc., are some project management software that helps with making the tasks streamlined. 


Remote Collaboration Tool

 Autodesk, smarttask.in, Microsoft teams, google docs, etc., are some of the ideal software to work and collaborate remotely. 

AI Brainstorming Tool 

generateIdeas.ai, lucidspark.com, and ayoa.com are some brainstorming tools that complement the process as the best ai content generator throughout the process. 

Sameer Tendulkar
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