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Decoding Insurance Sales with Gamification

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Abhishek Kumar

Insurance, as an industry, has always thrived on human engagement but has been considered unglamorous and uninteresting for far too long and gamification is the key. Here’s how gamification can help insurance companies engage with a scattered, disengaged workforce.


 With a large workforce spread across geographies, aligning them to a single most important goal is almost impossible. One of the greatest complaints from agents in the insurance business is that daily tasks can be repetitive, boring, and unrewarding in nature. With this being the nature of the job, more and more agents fail to hit their yearly targets because they are uninspired to do more. 


 Gamification is the key. Gamification involves modifying game-inspired elements to business tasks, which result in creating a game-like environment for the participants. Companies leverage gamification both internally and externally to give them the desired business results while ensuring high engagement. 


 Compass is a #1 gamification software used by hundreds of people-first companies. Today, more than 25% Indian insurance companies use Compass to automate commission calculations and payouts to minimize delays.


 Compass is for everyone in the Insurance industry


 Compass is built for everyone in insurance and can be easily tailored to fit needs of your scale. Drive optimum operational efficiency across products, channels, processes and teams.

 

Compass is for everyone in the Insurance industry

Compass is known to improve productivity of sales teams across channels by 30% and reduce data-processing efforts by 100% within a quarter.

 

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Abhishek Kumar
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