Amazon Web Services AWS — the e-commerce company s cloud computing division — is also set to reach a major milestone this year, on its way to $10 billion in sales.
Amazon says AWS is now bigger than Amazon.com was 10 years ago and is growing at a faster rate.
After facing harsh criticism over the treatment of its employees in a New York Times story last August, Amazon used its letter to shareholders to comment on the company s culture:
A word about corporate cultures: for better or for worse, they are enduring, stable, hard to change.
They can be an advantage of disadvantage… We never claim that our approach is the right one — just that it s ours — and over the last two decades, we ve collected a large group of like-minded people.
Folks who find our approach energizing and meaningful.Amazon's annual letter to shareholders
In addition to the Amazon Web Services growth, Amazon said its Prime memberships are growing as well — up 51 percent last year.
With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs.com, SoftwareCEO.com, and Sales and Marketing Management Magazine.