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Why Google Home and Assistant will kick Amazon and Apple to the curb

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Shane Green
May 19, 2016 11:56
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OPINION: Powered by the new conversational Google Assistant, Google Home promises to be the smart home hub we ve all been waiting for – and takes the fight to rivals Apple and Amazon.

But surely making a video so similar to Amazon s is a misstep that illustrates how Google is simply playing catch up?

Thanks to Google Assistant, the bot-based offering that ll feature across the company s platforms, that oft-promised sci-fi future is on the horizon.

They just don t cater for those natural follow-on queries.

On the evidence of the admittedly aspirational video, it also seems like our existing relationships with Google, beyond search, will also allow Google Assistant to know us better than Alexa does.

While the Echo can be instructed to learn your commute and advise on traffic, the power of Google Maps and Waze offers alternate roots when the traffic is bad and could send it right to your phone.

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Shane Green
May 19, 2016 11:56
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