The monolithic infrastructure and applications that have powered businesses over the past few decades are giving way to distributed and modular alternatives.
As a result, developers can focus on their own unique functionality and surround it with fully functional, distributed processes developed by other specialists, which they access through APIs.
On last check, ProgrammableWeb was providing searchable access to almost 15,000 APIs, with more being added on a daily basis.
They aggregate retail transactions across hundreds of companies, which allows them to understand a breadth of fraud markers better than any individual customer could.
This opportunity is not limited to new upstarts.
The low-touch sales model, recurring revenue and lack of customer concentration lead to a very attractive business model.