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How Technology Hijacks People’s Minds

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Justin Cornell
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When using technology, we often focus optimistically on all the things it does for us.

If you want to maximize addictiveness, all tech designers need to do is link a user s action like pulling a lever with a variable reward.

By contrast, Apple more respectfully lets users toggle Read Receipts on or off.

The problem is, maximizing interruptions in the name of business creates a tragedy of the commons, ruining global attention spans and causing billions of unnecessary interruptions each day.

Imagine a digital bill of rights outlining design standards that forced the products used by billions of people to support empowering ways for them to navigate toward their goals.

Imagine hundreds of engineers whose job every day is to invent new ways to keep you hooked.

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Justin Cornell
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