logo
logo

Microsoft to buy LinkedIn for $26.2 bln in its largest deal

avatar
Thomas Cann

View photosMoreA Microsoft logo is seen on an office building in New York City in this July 28, 2015 file photo.

For Microsoft, the deal will help it in it mission of trying to keep services like Outlook email relevant enough that customers won't want to leave it for competitors such as Google's Gmail.

For LinkedIn, the opportunity to tap Microsoft's customers, including the 1.2 billion users of its Office suite of business software, could help it jumpstart growth, which has slowed in recent quarters.

"The professionals of the world can benefit in terms of getting their work done," said Microsoft Chief Executive Satya Nadella, who has been trying to reinvigorate the once-lumbering company since taking over in February 2014, in a phone call.

"The Venn diagram is pretty big," he said, meaning the overlap of customers of both companies, although he didn't give a precise number.

He gave an example of a customer walking into a meeting scheduled on a Microsoft Outlook calendar integrated with LinkedIn, receiving notification that one of the people in the meeting went to college with a colleague.

collect
0
avatar
Thomas Cann
guide
Zupyak is the world’s largest content marketing community, with over 300 000 members and 3 million articles. Explore and get your content discovered.