In Varanasi, we have been working with women’s savings and credit for the last 5 years now. In 2023, we started some in-depth work into their livelihoods. Though the Sampark team knows, who does what for their living in the village, to have a systematic and organized understanding, we did a survey of women’s livelihoods, to the question of would you like to learn something new and start an enterprise by yourselves, 90% of them answered YES!
We kicked off our livelihood discussion with an enterprise training for a selected few, who had some experience running small shops or running a tailoring business. 2 days of very interesting discussions of how you select a business which you could successfully run, what talents do you have, what would you like to learn etc. We had a trainer to conduct the sessions, which allowed me to observe the women’s expressions, internal discussions etc. I noticed one woman listening intensely, not nodding, not blinking, just staring at the whiteboard. I decided to speak to her during a tea break to see if the discussions were going above her head and there she started talking and spoke non-stop for 20 minutes about her journey – starting from how she was an active member of groups for over 10 years, brought women together to fight against alcoholism in the village, did group businesses, did small businesses whenever the opportunity knocked. But nothing really took off and she got back to where she started all the time.
There were 4 women, who were extremely convinced about doing a group business and just to think out loud we discussed the challenges that could arise and for every question, they had an answer. They had thought it all out! There were literate women who wanted to think something out of the box, ready to try something new, other than the regular business. They amazed us with their ideas and thoughts. We had a great 2-day session, women went home, and we started getting on with our regular work.
A week later when we touched base with them to understand how things have progressed, 2 had gone to their maike (mother’s house), 2 said– “no didi I don’t want to do anything”, 2 said– give me something at home and I will do it” and other said, “It’s ok I will just continue with what I am doing”
Are we to blame them, are we to say how unmotivated they are? All they want is an easy life and just get everything at home. We at the organizational level offered so much to them– training & skill, and all they can say is “No, not possible”. How easy!
All I want to say is while this can come as a natural thought to every urban working woman, just take a step back. Imagine you wake up, clean the place, wash vessels, and clothes (no domestic help here), make food, feed your 5 children, husband, and in-laws (mind you, no Swiggy in case you are tired to cook), take care of your cattle, feed them, go to the field manage it for the day, walk a minimum of 10 kilometres (no uber here you see!) for anything which you want to do for yourself – sell produce, learn a skill or attend an office meeting. Over and above this you have to negotiate and bargain with your family every time you have to leave the house. I think the words that will come out of my mouth are also “Leave me didi. I am just fine doing what I do, all I need is a few minutes to sit and relax!”
So, the one thing I strongly realized is that it’s not a lack of ideas or motivation, but rather a lack of support systems, and guidance. It does take a village to make a woman do something for herself, be it an urban city or a rural village. Women are already strong, it’s about changing the way the world works around them so that she is not held back and are allowed to fly!
The Global PVC Window Profile Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast Till 2026 gives an evaluation of the market developments based on historical studies and comprehensive research respectively.
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The Global Polyvinyl Alcohol Fibers Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast Till 2026 gives an evaluation of the market developments based on historical studies and comprehensive research respectively.
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According to a research report "Cognitive Assessment and Training Market by Assessment Type (Pen- and Paper-Based, Hosted, Biometrics), Component, Application (Clinical Trial, Screening & Diagnostics, Brain Training, Academic Research), Vertical, and Region - Global Forecast to 2021", published by MarketsandMarkets, the cognitive assessment and training market size is expected to grow from USD 1.98 Billion in 2016 to USD 8.06 Billion by 2021, at a Compound Annual Growth Rate (CAGR) of 32.3%.Browse 63 market data tables and 47 figures spread through 150 pages and in-depth TOC on "Cognitive Assessment and Training Market - Global Forecast to 2021"The major forces driving this market are aging global population, increasing awareness about brain fitness, and advancements in technology.
The growing market for cognitive solutions and increasing demand for brain training by next-generation tech-savvy population are contributing to the growth of the cognitive assessment and training market.Download PDF Brochure: https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=1039Clinical trials in terms of application is expected to hold the largest market share in the cognitive assessment and training market during the forecast periodClinical trials are mainly used to identify, measure, or monitor cognitive impairments and cognitive changes.
The assessment of cognitive functions is an integral part of decision-making during clinical drug development, as certain drugs can have an impact on the cognitive capabilities of the brain.
The market is expected to contribute the highest revenue for vendors offering clinical trials.Education vertical is expected to grow at the highest CAGR in the marketCognitive assessment solutions and services are used in the education vertical for screening prospective candidates for schools or colleges.
The leading cognitive assessment and training vendors for this vertical are Pearson Assessment and CogniFit.North America is expected to contribute to the largest market share and Asia-Pacific to grow at the highest CAGRNorth America is expected to hold the largest market share and to dominate the cognitive assessment and training market from 2016 to 2021, due to the increasing awareness among population about adopting medication for cognitive diseases.
The new generation in this region is more concerned toward the benefits of cognitive training, which is not just limited to patients with cognitive dysfunctions.
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With the advancement in lifestyle and wellness it is important to let yourself look different with perfect curves and marks.
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