In September, PullString announced the availability of its conversational computing platform for chatbots, talking dolls and other uses.
This week, the San Francisco-based company said that its platform is available to developers of skills that is, applications for Amazon s intelligent voice agent, Alexa.
This ability to create and publish Alexa voice-based skills points toward new ways that brands can interact via conversation.
The PullString platform had been used to build the Alexa skill to accompany Amazon s TV series, The Grand Tour.
Previously, it was employed to create interactive conversations for the companion app to Hello Barbie, as well as for a Facebook Messenger-based Lt. Reyes chatbot to promote the video game, Call of Duty.
Included in the PullString integrated development environment are a conversation authoring and debugging environment, an AI engine, text message and bot conversation support, and direct publishing to Alexa.
