The official Star Wars website made our day, and we have to say thanks.
StarWars.com posted an article full of vintage Kenner Star Wars toy commercials, and they re just about the best thing ever.
It s easy to forget just how formative these toys were not just for Star Wars fans, but for both the toy industry and movies in general.
And these ads were a huge part of many, many people s childhoods.
And yet seeing these commercials, it all makes sense.
They re no-nonsense, unabashedly cheesy, and some like the Emperor and Boba Fett ones even tease a first look at characters that fans didn t know about yet.