Business Insider concludes to be only a matter of time that Google let companies to recommend their own services for a fee.
Google map service is one of the company's most popular services, but so far its popularity is not just google's cash flow.
the Situation is changing, google's ceo Sundar Pichai hinted at when talking to investors of the company's results announcement in the context.
Pichai says the company has deliberately taken a slow approach to map the service to their commercialization.
Pichai sees a map of the relevant part of the smartphone and their role is all the time growing up, when augmented reality comes to smartphones.
Google maps users is also growing constantly, Pichai said Business Insiderin.