, The Verge’s new tech product review hub that launched today, executive editor Dieter Bohn wanted to do more than provide a redesigned home for product reviews.
He wanted to reshape the way product reviews are conceptualized, and set to work with editorial director Helen Havlak and Verge senior editor Dan Seifert to get it done.
“We believe that tech isn’t separate from people’s day-to-day lives, and we want our reviews program to reflect that,” Bohn tells Fishbowl.
“Anybody can tell you which gadget has the most memory or the fastest processor.
But we have the experience and the depth to tell our audience why they should care about it and how to make the most of it.”
That includes demystifying the use of tech in addition to providing an assessment of it, and having those things live in the same space.