It is summer -- a time when a lot of us get to see new movies, many of which totally suck. The folks who made The Emoji Movie apparently were worried about its Rotten Tomatoes score (it had earned a 0 percent rating at one point, based on a scattering of early reviews), so they stopped critics from publishing further reviews until just before previews began running. The result was a great opening day, but attendance fell off sharply because, well, the movie sucked.
It would seem to me, from an analyst's perspective, that it would be far better to figure out how to make movies that don't suck than to come up with creative ways to get people to see movies they won't like. The issue is that directors and studios seem to be more focused on deadlines than on quality, but that reminds me of the old bicycle joke: A girl sees her friend walking his bike to school. She asks why, and he says he is late and doesn't have time to mount the bike.
For more check: Ewaste Solution Video
