The story of Apple’s growing grip on enterprise markets begins with BYOD and iOS, but driven by cost and TCO advantages, macOS is now also seeing wider adoption.
“Today, Apple provides two of the primary computing platforms for the enterprise, which was not the case in the prior decade when BlackBerry owned the smartphone and Microsoft owned the desktop,” says Rege.
As Apple began unifying the security models of iOS and macOS, IT became more comfortable supporting Macs for employees.”
While you can still find pockets of resistance to Apple adoption, the arguments they make seem increasingly weak as enterprise ecosystems mature into mobile, cloud-based, platform agnostic deployments in which security and usability are defining end user need.
Enterprise support for Mac and Apple has now become the smart choice.
Apple meanwhile continues to build strong partnerships across the existing enterprise ecosystem, while survey after survey show that where its products are deployed by enterprises, businesses see employee satisfaction, usage and productivity benefits.