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How to write blog headlines that drive search traffic

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Garland Marsella
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But you could be the best writer and still not attract qualified readers (or worse, any at all).

And most of the time they don’t find it.

A good headline that catches their attention and entices them to click through to read the rest solves their problem – and creates coveted lead generation opportunities for you.

Follow these simple rules and you’ll appeal to audiences as well as search engines.

Including keywords in your headlines is important, as major search engines such as Google, Yahoo!

If it doesn’t contain any context about the blog’s main message, there’s a good chance it will get buried in your website – and certainly won’t be found by a search engine.

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Garland Marsella
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