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Microsoft makes Bing smarter with AI search

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Eric Erikson
Dec 14, 2017 12:28
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Microsoft upgrades build upon its vision of making artificial intelligence available to everyone and infusing AI into the products and services people use every day.

In efforts to boost competitiveness against search goliath Google, Microsoft has sought to make Bing smarter by introducing AI-powered features.

The updates to Bing were announced at an AI event in San Francisco, alongside additional enhancements to Cortana, Office 365 and new partnerships with Reddit.

Introducing AI to Bing aims to bring more intelligent results to searches, with machine learning helping to deliver more relevant and accurate insights into any topic.

As well as bringing more intelligent, relevant searches to users, the use of AI increases the speed at which results are formulated.

New AI-powered features added to Bing include Intelligent Answers, Advanced Image Search, and Conversational Search – all of which leverage AI to provide the most relevant results and search capabilities.

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Eric Erikson
Dec 14, 2017 12:28
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