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From interruptive to irresistible

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Donny Stiteler
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There are emails I get once a month that I aggressively despise but for some reason can’t get myself off of their mailing list.

There are emails I get daily that I can’t WAIT to receive and read.

Both instances are part of marketing campaigns, intended to get my attention and ultimately my business.

One is interruptive, an increasing pain that makes me angry.

The other is irresistible, a welcome part of my day and something I often share with colleagues.

So which best describes your marketing?

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Donny Stiteler
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