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IBM Watson gets personal with new capabilities

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Keith Hake
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Businesses can provide better customer service as IBM upgrades Watson to fit the digital age of assistants.

IBM is pushing forward in the world of smart assistants, giving Watson an upgrade to meet the needs of consumers around the world.

The company has teamed up with brands from around the globe, including HARMAN, Munich Airport and Royal Bank of Scotland to bring new capabilities to IBM Watson.

Together the brands aim to transform Watson into an enterprise AI assistant, building solutions that can bring together data from various places and things customers visit on a daily basis.

Watson’s new capabilities have been incorporated into a single app, which is easily accessible for consumers wherever they are.

The aim of bringing together data from various aspects of an individual’s life is to make day-to-day jobs seamless for the consumer.

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Keith Hake
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