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How does MoviePass make money?

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Johnny Ament
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By now, most people have heard of MoviePass and its deal of a movie a day in theaters for the price of $9.95 per month.

Even elitist moviegoers forego referencing Rotten Tomatoes for movie recommendations now that MoviePass has made the theater experience financially accessible.

There are actually few limitations of service which further poses the question, how does MoviePass make money?

Mitch Lowe, CEO of MoviePass, sat down with Senior Correspondent Steve Kovach to discuss the MoviePass business model and the many ways MoviePass turns a profit.

Steve Kovach: It's a service that sounds too good to be true.

MoviePass, you pay 10 bucks a month, and you can watch pretty much unlimited movies in theaters.

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Johnny Ament
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