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Big FM names Shipra Srivastava as national marketing head

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Betty Saliba
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Indian radio network, Big FM has named Shipra Srivastava as national marketing head and Soela Joshi as associate vice president.

Prior to this, Shipra led marketing at OLX and also holds expertise in online and offline content marketing, influencer/celebrity initiatives & trade marketing.

At Big FM, she will spearhead the trade and brand marketing efforts for radio.

Asheesh Chatterjee, chief financial officer, Big FM said: "We welcome Shipra Srivastava and Soela Joshi.

We are confident of them adding immense value to the respective verticals by leveraging their expertise and contribute in fulfilling the goals of the organization."

Shipra Srivastava said: "Big FM has been able to effectively leverage its radio expertise to digital and deliver successful integrated campaigns.

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Betty Saliba
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