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How the personal computing outlook reflects ongoing market change

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Edward Scates
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The global adoption of public cloud computing services, the increased performance of smartphones and the demand for Chromebooks continue to negatively impact the rest of the consumer electronics market and to a somewhat lesser degree the enterprise IT marketplace.

Results for the second quarter of 2018 (2Q18) showed shipments of traditional personal computers (PCs) totaled 62.3 million units -- that's a year-on-year growth of just 2.7 percent, according to the latest worldwide market study by International Data Corporation (IDC).

While it's a relatively small improvement, it's actually better than IDC's initial forecast of 0.3 percent growth.

Although helped to some extent by a weak second quarter in 2017, which was somewhat impacted by key component issues, the 2Q18 results reversed the trend from the previous three quarters, which had the market hovering slightly above or below flat growth.

Business volume appeared to be the key driver with the top three vendors reaping benefits across both desktop and notebook computers.

Chrome OS-based devices, premium notebooks, and gaming PCs all further fueled the mix in the wake of improved supply and prices of graphic cards.

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Edward Scates
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