Google wants to make it easier for celebrities to reach their audience.
To that end, the company released a new app called Cameos, which is available for iOS and really targeted specifically at celebrities.
Through Cameos, celebrities can essentially record videos answering some of the more popular questions asked on the internet.
Then, those videos will show up straight in Google’s search results — allowing users to get information about celebrities straight from the celebrities themselves.
Anyone can technically download the Cameos app, but once downloaded, most people won’t be able to use it.
Celebrities who do gain access to the app can then browse the web for popular questions about them, then answer any questions they choose to answer through a video.