Hot Wheels has selected the custom-built car it will scale down into a toy and sell in stores all around the world.
The firm began looking for a custom-made car to join its toy lineup in early 2018.
On its official website, the company explains it looked for “that Hot Wheels-ness that nails amazing performance and outrageous design.” If you’ve ever seen a hot rod in traffic and thought “that looks like a Hot Wheels,” you’re on the right track.
In other words, simply lowing the suspension and adding a set of 20-inch alloy wheels doesn’t cut it.
The originality aspect was extremely important because Hot Wheels has made over 25,000 unique cars during the past 50 years.
That’s why the company didn’t settle for receiving submissions via email.