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Roy Shannon 2018-02-16
img

Most last-minute gift buyers give flowers or candy for Valentine’s Day, and it was the latter that sprang forth to help out in London this year, as Snickers came to the rescue of forgetful lovers.

As a sequel to last year's ‘You’re Forgetful When You’re Hungry’ Valentine’s Day campaign, Snickers and AMV BBDO created another experiential stunt for those couples.

Going one step further, Snickers created a with a pop-up restaurant for those who didn't have a restaurant on the busy evening.

With reservations only made available on the morning of the big day, Snickers parked it's decked out Valentines van on a busy Shoreditch High Street, asking the question ‘Need a table for tonight?’.

Passers-by were invited to grab a reservation card from the van to secure a table for two at Oublie, which translated from French means 'forgotten', where diners were treated to a complimentary three-course meal from one of London's top chefs.

The elaborate stunt was to remind everyone that Snickers is there to help the hungry and forgetful, even on Valentine’s day.

collect
0
muhammadzaid 2021-11-03

Here are some ideas and advices whenever you buy hot candy online.

Because we're in the 21st century it is straightforward for us to get online for many people have laptops and internet connections within their homes.

You need to get on the web and research the web for a good and trusted site if at all possible a respected vendor site.

When you will find these presents you should be careful, for this may be a phony and is after of your money.If you're new in buying on the web then asking friends and family who enjoys to eat and drink candy maybe they have knowledge in getting online question them essential issues like the title of the site and if your website can be trusted.

Also before you buy you need to find out about that you wish to buy, as I said you can find various types of chocolate therefore you also require to choose the type of hot chocolate you want to buy and what brand.

When you choose that's the full time you purchase, snickers chocolate online  speed in buying take your time and make sure that the site is not a scam.Although on line services and products and items are much cheaper in comparison to whenever you get them in your neighborhood store that's because on line vendors doesn't have to cover the necessary cost and taxes if you have a store.

collect
0
Roy Shannon 2017-10-28
img

You know how you were planning to impress trick-or-treaters this Halloween by handing out full-sized Snickers bars?

Well, don’t bother, because nothing you can do on October 31st will ever best Tom BetGeorge’s incomprehensibly over-the-top Halloween light show.

Not only is BetGeorge’s house saturated in thousands of lights, it only has an oversized light-up keyboard and guitar, which are all animated and perfectly synced to the song, This Is Halloween, from The Nightmare Before Christmas.

You usually only see these kinds of light shows pop up on YouTube around Christmas time, but this makes a strong case for decorating your house with lights a few months earlier.

collect
0
Mark Maynard 2018-03-05
img

Snickers advertising is usually good for a laugh, and its new creative spots for Snickers Almond and Snickers Real Peanut Butter has plenty of giggles.

BBDO New York have put together two spots that extend the concept that you’re not at your best when you’re hungry.

In ‘Confession,’ a man is seen in a darkened room which looks like a church confessional.

He proceeds to unload his moral and legal issues, confessing to spending time on the dark web, shoplifting, having feelings for his stepmother and borderline extortion.

Pull back the camera and we see a man in his driveway asking the confessor to just “read the meter.” The tag is “Hunger leads to uncomfortable situations,” and it promotes the real peanut butter in Snickers.

‘Ahmend’ finds two friends in a car.

collect
0
Rex Canale 2016-05-24
img

A system that monitors swearing and general fury on parts of the internet could lead to lower chocolate prices in Australia, as the makers of the Snickers sugar lump have started dropping the price as people get madder.

They're using a thing someone thought to call the Hungerithm, a method of monitoring social media posts and translating the frequency of swear words, sad face emoticons and whines at major corporations into a hunger index -- one that generates a promotional bar code with a higher value when internet anger is high, letting users print it out and save a few pence off the price some chocolate.

It's basically just an advert for sweets tied into the internet and the modern day hobby of being literally furious about the tiniest of things all of the time, albeit one with a tangible benefit for fans of the dense nutty treat.

And are happy to be on the internet all day and suffer the misery of turning on the printer and trying to make the sodding thing work if it means saving 15p.

Hungerithm via Mashable

Want more updates from Gizmodo UK?

Make sure to check out our @GizmodoUK Twitter feed, and our Facebook page.

collect
0
Thomas Musick 2018-06-20
img

Snickers is taking its 'You're Not You When You're Hungry' platform to a new level, with a surly print ad that calls its customers 'jerks'.

The resulting 'apology' then promotes the candy bar maker's new flavors.

The campaign, created by BBDO New York, is being rolled out in two installments.

The first, which debuted last week, is a print ad that includes a message that was clearly delivered while someone was hungry – "Try New Espresso Snickers, Jerk!"

Phase two, which runs this week, includes print, digital video and social, and is a series of apologies to everyone who was offended by the original ad’s choice of words, blaming their irritability on hunger.

In a 60-second spot, a Snickers spokesperson apologizes for the ad's tone.

collect
0
Bradley James 2017-04-24
img

Last fall, the once indestructible live-viewing NFL audience was starting to show some cracks.

Social media engagement is at such tremendous scale that marketers with the right partner can determine which TV show, celebrity or YouTube channel is most engaged with its brand.

This creates a feedback loop where affinity plays a key role in strategy, activation/execution and measurement—every association that the consumer makes with a brand has the potential to be a new audience that brand can target.

was experiencing its ratings decline, was home to some of its digital ads, according to Moat Pro.

As shown in the chart below, while it was maintaining social affinity with SNF, website Trailer Addict’s social affinity with the program grew 25 percent.

That’s not to say that Trailer Addict is necessarily a better ad buy for Sunday Night Football, but audiences’ loyalty and attention are constantly shifting in the current media landscape.

collect
0
Edmond Mccolpin 2018-08-21
img

Why on earth would you click on a banner ad promising you one Snickers for the price of two?

The real answer is probably just an errant click, or perhaps simple curiosity.

But Snickers is convinced that it’s probably a sign you’re too hungry to be making sense.

Continuing their longstanding and admirably versatile “You’re Not You When You’re Hungry” campaign, Snickers and agency BBDO New York are circulating a banner ad offering to let you “Get one for the price of two!”

Clearly that’s a bad deal, and clicking on the sparks a video message from a comforting life coach who’s frankly worried about why you’d be interested in such an offer.

Luckily, after our sweater-wearing, vaguely John Denver-meets-Mark-Hamill interventionist checks in with you, he also offers a slightly better deal: $1 off when you buy two.

collect
0
Johnny Ament 2021-06-29
img
The Mars family helms Mars Inc., the candy empire that brought you Snickers. For years, they've been extremely private - here's what we know.
collect
0
Romaisa Vof 2020-08-08
img
We are wholesale suppliers and distributors of Snickers Chocolate in Netherlands, Africa, South America, Middle East and Hong Kong. Call us at +3197005033921 for your quote now!
collect
0
Jackie Brown 2018-08-30
img

Snickers ads have played host to many of the world’s most beloved eccentrics and divas, including the recently departed Aretha Franklin and (in the same 2010 ad) Liza Minnelli.

Now it’s Sir Elton John’s turn.

Perhaps the most famous singer-songwriter on Earth, John has shown he still doesn’t take himself overly seriously.

In the 2017 spy romp Kingsman: The Golden Circle, John was held captive in costume by an evil, world-poisoning Julianne Moore.

Now he’s brought that same level of self-effacing camp to the advertising world, continuing Snickers’ nearly decade-long campaign of normal, hungry folks being transformed into relatively unwelcome high-profile personas.

The U.K. spot from agency AMV BBDO is packed with legitimate hip-hop talent, including Emarr Kuhomano, Monique Lawz and Femi Nylander.

collect
0
Adrian Bray 2017-12-06
img

After three years away from the Big Game, M’s will return to the Super Bowl with a 30-second spot from BBDO in New York.

M’s is part of the Mars Wrigley Confectionery U.S. company, which also owns Snickers and Skittles.

Snickers will not have an ad in Super Bowl LII, but it has a “big year planned, including the launch of three new flavors that will hit store shelves in June,” according to a spokeswoman.

Skittles will be announcing its Super Bowl plans at a later date.

“The Super Bowl is such an iconic event, and we’re thrilled to be bringing M’s back to the Big Game this year,” said Allison Miazga-Bedrick, Brand Director, M’s.

“Some of the beloved M’s spokescandies will be back in action like never before, and we’re excited to showcase M’s as the entertainment brand that our fans know and love.”

collect
0
Willie Edwards 2017-11-22
img

Mars and 7-Eleven have teamed up to create an algorithm that measures how "hangry" internet chatter is throughout the day to offer specialized discounts on Snickers bars, according to a company statement.

The more irritable people seem online, the more consumers will save buying the candy bar.

The new tool called “Hungerithm,” can be accessed through Dec. 22 at www.Hungerithm.com.

The website launched on Nov. 16 and has offered coupons for as much as $1.08 off a Snickers bar when consumers seem hungriest, and as little as 8 cents when their appetites are sated.

“Hungerithm” checks social media through the day, looking for 3,000 commonly used words and phrases that help determine how users are feeling.

This new collaboration between Mars and 7-Eleven appears to be a win-win for both companies.

collect
0
Barry Polanco 2017-11-03
img

Snickers is one of the best brands around at hacking and subverting media—whether it’s the Sports Illustrated swimsuit issue, the Super Bowl or the bridge between online and out-of-home.

Now, it’s added to its legacy of clever media pranks with an inspired idea from England.

Via agency AMV BBDO in London, it brought the classic “You’re not you when you’re hungry” campaign to impressive new heights—with a campaign that had a whole television network act completely out of character when it was “hungry.”

The network is called Dave, and it normally features a millennial-focused grab bag of fun-loving programs.

But one day recently, at exactly 3:28 p.m. (which Snickers says is “the hungriest time of day”), Dave suddenly and inexplicably turned into Rupert—a network showing boring and nonsensical shows including chess championships, vintage film noir and an art appraisal program.

Frankly, it seemed like Dave had become PBS.

collect
0
Donald Mansour 2016-05-24
img

A system that monitors swearing and general fury on parts of the internet could lead to lower chocolate prices in Australia, as the makers of the Snickers sugar lump have started dropping the price as people get madder.

They're using a thing someone thought to call the Hungerithm, a method of monitoring social media posts and translating the frequency of swear words, sad face emoticons and whines at major corporations into a hunger index -- one that generates a promotional bar code with a higher value when internet anger is high, letting users print it out and save a few pence off the price some chocolate.

It's basically just an advert for sweets tied into the internet and the modern day hobby of being literally furious about the tiniest of things all of the time, albeit one with a tangible benefit for fans of the dense nutty treat.

And are happy to be on the internet all day and suffer the misery of turning on the printer and trying to make the sodding thing work if it means saving 15p.

Hungerithm via Mashable

Want more updates from Gizmodo UK?

Make sure to check out our @GizmodoUK Twitter feed, and our Facebook page.

collect
0
Sean Biro 2016-05-27
img

San Jose s own Rutvik Gandhasri was one of the final six competitors in the Scripps National Spelling Bee Thursday night before the word betony took him down.

For the third-straight year, the Bee ended in a tie….Coming soon to a store near you: dynamic pricing for Snickers bars based on people s moods….A Chinese commercial for detergent might just be the most-racist ad ever….And the phrase Wish You Were Here takes on a new meaning as the U.K. s Royal Mail issues stamps to mark Pink Floyd s 50th anniversary.Photo: Spellers Nihar Saireddy Janga of Austin, Texas and Jairam Jagadeesh Hathwar of Painted Post, New York hold a trophy after the finals of the 2016 Scripps National Spelling Bee Thursday night.

Both spellers were declared co-champions at the end of the annual spelling competition.

Photo by Alex Wong/Getty Images Tags: Chinese detergent ad, Pink Floyd, Royal Mail, Scripps, Snickers, spelling bee

collect
0
Roy Shannon 2018-02-16
img

Most last-minute gift buyers give flowers or candy for Valentine’s Day, and it was the latter that sprang forth to help out in London this year, as Snickers came to the rescue of forgetful lovers.

As a sequel to last year's ‘You’re Forgetful When You’re Hungry’ Valentine’s Day campaign, Snickers and AMV BBDO created another experiential stunt for those couples.

Going one step further, Snickers created a with a pop-up restaurant for those who didn't have a restaurant on the busy evening.

With reservations only made available on the morning of the big day, Snickers parked it's decked out Valentines van on a busy Shoreditch High Street, asking the question ‘Need a table for tonight?’.

Passers-by were invited to grab a reservation card from the van to secure a table for two at Oublie, which translated from French means 'forgotten', where diners were treated to a complimentary three-course meal from one of London's top chefs.

The elaborate stunt was to remind everyone that Snickers is there to help the hungry and forgetful, even on Valentine’s day.

Roy Shannon 2017-10-28
img

You know how you were planning to impress trick-or-treaters this Halloween by handing out full-sized Snickers bars?

Well, don’t bother, because nothing you can do on October 31st will ever best Tom BetGeorge’s incomprehensibly over-the-top Halloween light show.

Not only is BetGeorge’s house saturated in thousands of lights, it only has an oversized light-up keyboard and guitar, which are all animated and perfectly synced to the song, This Is Halloween, from The Nightmare Before Christmas.

You usually only see these kinds of light shows pop up on YouTube around Christmas time, but this makes a strong case for decorating your house with lights a few months earlier.

Rex Canale 2016-05-24
img

A system that monitors swearing and general fury on parts of the internet could lead to lower chocolate prices in Australia, as the makers of the Snickers sugar lump have started dropping the price as people get madder.

They're using a thing someone thought to call the Hungerithm, a method of monitoring social media posts and translating the frequency of swear words, sad face emoticons and whines at major corporations into a hunger index -- one that generates a promotional bar code with a higher value when internet anger is high, letting users print it out and save a few pence off the price some chocolate.

It's basically just an advert for sweets tied into the internet and the modern day hobby of being literally furious about the tiniest of things all of the time, albeit one with a tangible benefit for fans of the dense nutty treat.

And are happy to be on the internet all day and suffer the misery of turning on the printer and trying to make the sodding thing work if it means saving 15p.

Hungerithm via Mashable

Want more updates from Gizmodo UK?

Make sure to check out our @GizmodoUK Twitter feed, and our Facebook page.

Bradley James 2017-04-24
img

Last fall, the once indestructible live-viewing NFL audience was starting to show some cracks.

Social media engagement is at such tremendous scale that marketers with the right partner can determine which TV show, celebrity or YouTube channel is most engaged with its brand.

This creates a feedback loop where affinity plays a key role in strategy, activation/execution and measurement—every association that the consumer makes with a brand has the potential to be a new audience that brand can target.

was experiencing its ratings decline, was home to some of its digital ads, according to Moat Pro.

As shown in the chart below, while it was maintaining social affinity with SNF, website Trailer Addict’s social affinity with the program grew 25 percent.

That’s not to say that Trailer Addict is necessarily a better ad buy for Sunday Night Football, but audiences’ loyalty and attention are constantly shifting in the current media landscape.

Johnny Ament 2021-06-29
img
The Mars family helms Mars Inc., the candy empire that brought you Snickers. For years, they've been extremely private - here's what we know.
Jackie Brown 2018-08-30
img

Snickers ads have played host to many of the world’s most beloved eccentrics and divas, including the recently departed Aretha Franklin and (in the same 2010 ad) Liza Minnelli.

Now it’s Sir Elton John’s turn.

Perhaps the most famous singer-songwriter on Earth, John has shown he still doesn’t take himself overly seriously.

In the 2017 spy romp Kingsman: The Golden Circle, John was held captive in costume by an evil, world-poisoning Julianne Moore.

Now he’s brought that same level of self-effacing camp to the advertising world, continuing Snickers’ nearly decade-long campaign of normal, hungry folks being transformed into relatively unwelcome high-profile personas.

The U.K. spot from agency AMV BBDO is packed with legitimate hip-hop talent, including Emarr Kuhomano, Monique Lawz and Femi Nylander.

Willie Edwards 2017-11-22
img

Mars and 7-Eleven have teamed up to create an algorithm that measures how "hangry" internet chatter is throughout the day to offer specialized discounts on Snickers bars, according to a company statement.

The more irritable people seem online, the more consumers will save buying the candy bar.

The new tool called “Hungerithm,” can be accessed through Dec. 22 at www.Hungerithm.com.

The website launched on Nov. 16 and has offered coupons for as much as $1.08 off a Snickers bar when consumers seem hungriest, and as little as 8 cents when their appetites are sated.

“Hungerithm” checks social media through the day, looking for 3,000 commonly used words and phrases that help determine how users are feeling.

This new collaboration between Mars and 7-Eleven appears to be a win-win for both companies.

Donald Mansour 2016-05-24
img

A system that monitors swearing and general fury on parts of the internet could lead to lower chocolate prices in Australia, as the makers of the Snickers sugar lump have started dropping the price as people get madder.

They're using a thing someone thought to call the Hungerithm, a method of monitoring social media posts and translating the frequency of swear words, sad face emoticons and whines at major corporations into a hunger index -- one that generates a promotional bar code with a higher value when internet anger is high, letting users print it out and save a few pence off the price some chocolate.

It's basically just an advert for sweets tied into the internet and the modern day hobby of being literally furious about the tiniest of things all of the time, albeit one with a tangible benefit for fans of the dense nutty treat.

And are happy to be on the internet all day and suffer the misery of turning on the printer and trying to make the sodding thing work if it means saving 15p.

Hungerithm via Mashable

Want more updates from Gizmodo UK?

Make sure to check out our @GizmodoUK Twitter feed, and our Facebook page.

muhammadzaid 2021-11-03

Here are some ideas and advices whenever you buy hot candy online.

Because we're in the 21st century it is straightforward for us to get online for many people have laptops and internet connections within their homes.

You need to get on the web and research the web for a good and trusted site if at all possible a respected vendor site.

When you will find these presents you should be careful, for this may be a phony and is after of your money.If you're new in buying on the web then asking friends and family who enjoys to eat and drink candy maybe they have knowledge in getting online question them essential issues like the title of the site and if your website can be trusted.

Also before you buy you need to find out about that you wish to buy, as I said you can find various types of chocolate therefore you also require to choose the type of hot chocolate you want to buy and what brand.

When you choose that's the full time you purchase, snickers chocolate online  speed in buying take your time and make sure that the site is not a scam.Although on line services and products and items are much cheaper in comparison to whenever you get them in your neighborhood store that's because on line vendors doesn't have to cover the necessary cost and taxes if you have a store.

Mark Maynard 2018-03-05
img

Snickers advertising is usually good for a laugh, and its new creative spots for Snickers Almond and Snickers Real Peanut Butter has plenty of giggles.

BBDO New York have put together two spots that extend the concept that you’re not at your best when you’re hungry.

In ‘Confession,’ a man is seen in a darkened room which looks like a church confessional.

He proceeds to unload his moral and legal issues, confessing to spending time on the dark web, shoplifting, having feelings for his stepmother and borderline extortion.

Pull back the camera and we see a man in his driveway asking the confessor to just “read the meter.” The tag is “Hunger leads to uncomfortable situations,” and it promotes the real peanut butter in Snickers.

‘Ahmend’ finds two friends in a car.

Thomas Musick 2018-06-20
img

Snickers is taking its 'You're Not You When You're Hungry' platform to a new level, with a surly print ad that calls its customers 'jerks'.

The resulting 'apology' then promotes the candy bar maker's new flavors.

The campaign, created by BBDO New York, is being rolled out in two installments.

The first, which debuted last week, is a print ad that includes a message that was clearly delivered while someone was hungry – "Try New Espresso Snickers, Jerk!"

Phase two, which runs this week, includes print, digital video and social, and is a series of apologies to everyone who was offended by the original ad’s choice of words, blaming their irritability on hunger.

In a 60-second spot, a Snickers spokesperson apologizes for the ad's tone.

Edmond Mccolpin 2018-08-21
img

Why on earth would you click on a banner ad promising you one Snickers for the price of two?

The real answer is probably just an errant click, or perhaps simple curiosity.

But Snickers is convinced that it’s probably a sign you’re too hungry to be making sense.

Continuing their longstanding and admirably versatile “You’re Not You When You’re Hungry” campaign, Snickers and agency BBDO New York are circulating a banner ad offering to let you “Get one for the price of two!”

Clearly that’s a bad deal, and clicking on the sparks a video message from a comforting life coach who’s frankly worried about why you’d be interested in such an offer.

Luckily, after our sweater-wearing, vaguely John Denver-meets-Mark-Hamill interventionist checks in with you, he also offers a slightly better deal: $1 off when you buy two.

Romaisa Vof 2020-08-08
img
We are wholesale suppliers and distributors of Snickers Chocolate in Netherlands, Africa, South America, Middle East and Hong Kong. Call us at +3197005033921 for your quote now!
Adrian Bray 2017-12-06
img

After three years away from the Big Game, M’s will return to the Super Bowl with a 30-second spot from BBDO in New York.

M’s is part of the Mars Wrigley Confectionery U.S. company, which also owns Snickers and Skittles.

Snickers will not have an ad in Super Bowl LII, but it has a “big year planned, including the launch of three new flavors that will hit store shelves in June,” according to a spokeswoman.

Skittles will be announcing its Super Bowl plans at a later date.

“The Super Bowl is such an iconic event, and we’re thrilled to be bringing M’s back to the Big Game this year,” said Allison Miazga-Bedrick, Brand Director, M’s.

“Some of the beloved M’s spokescandies will be back in action like never before, and we’re excited to showcase M’s as the entertainment brand that our fans know and love.”

Barry Polanco 2017-11-03
img

Snickers is one of the best brands around at hacking and subverting media—whether it’s the Sports Illustrated swimsuit issue, the Super Bowl or the bridge between online and out-of-home.

Now, it’s added to its legacy of clever media pranks with an inspired idea from England.

Via agency AMV BBDO in London, it brought the classic “You’re not you when you’re hungry” campaign to impressive new heights—with a campaign that had a whole television network act completely out of character when it was “hungry.”

The network is called Dave, and it normally features a millennial-focused grab bag of fun-loving programs.

But one day recently, at exactly 3:28 p.m. (which Snickers says is “the hungriest time of day”), Dave suddenly and inexplicably turned into Rupert—a network showing boring and nonsensical shows including chess championships, vintage film noir and an art appraisal program.

Frankly, it seemed like Dave had become PBS.

Sean Biro 2016-05-27
img

San Jose s own Rutvik Gandhasri was one of the final six competitors in the Scripps National Spelling Bee Thursday night before the word betony took him down.

For the third-straight year, the Bee ended in a tie….Coming soon to a store near you: dynamic pricing for Snickers bars based on people s moods….A Chinese commercial for detergent might just be the most-racist ad ever….And the phrase Wish You Were Here takes on a new meaning as the U.K. s Royal Mail issues stamps to mark Pink Floyd s 50th anniversary.Photo: Spellers Nihar Saireddy Janga of Austin, Texas and Jairam Jagadeesh Hathwar of Painted Post, New York hold a trophy after the finals of the 2016 Scripps National Spelling Bee Thursday night.

Both spellers were declared co-champions at the end of the annual spelling competition.

Photo by Alex Wong/Getty Images Tags: Chinese detergent ad, Pink Floyd, Royal Mail, Scripps, Snickers, spelling bee