Thanks to the emergence of technologies such as mobile personal assistants, Amazon Echo, Google Home, Cortana, and others, there’s no doubt that voice search is on the rise.
These days, consumers can send text messages while driving or use a mobile personal assistant to complete simple actions.
In fact, Gartner predicts that about 30% of searches will be conducted without a screen by 2020.
While optimizing content for voice search can seem daunting, there are a few easy tips that can help you start gaining more visibility for those types of queries.
We continue to see featured snippets more and more in search engine results pages (SERPs).
These SERP features show qualified results right on the SERP, which can lead to quicker answers to questions.