Why a vacation rental home

Why a vacation rental home needs a name and which to choose?

If you have taken seriously the fact that your property is for vacation rental, your home should be recognized for something. In this article we want to explain the importance of this little detail. How to create a brand so that tourists are attracted to their identity is not an easy task.

Through a sign or a brand that relates to your home, we can get to know a revolving door of incredibly interesting and faithful travelers for our holiday home. Basically, it is to generate a sign, a something, a slogan that the clients from their countries of origin can identify the house, better something that is related to the history or with some anecdote of the own house. As you can imagine, you will spend many hours thinking about what to do, how to do it, just imagine something that will excite you and certainly will also excite your guests.

To give you an example, surely when you listen, you think of the jungle or when you see the Eiffel Tower you think of France, because something similar, but in small you should do with your house, your little nation. Creating an ID for your small vacation rental business is a significantly less intensive task than a country, but just because your property is not the size of, say, China, does not mean you should not be using the principles Brand fundamentals that drive the best companies  in the world. What this means is, your rent needs a brand. But first, your rent needs a name.

There is a reason why we need a name, it is because a name / brand is the fastest way to identify a vacation home, and what a vacation home has to offer and yes, your rent is a business, it is also a brand. So if the most successful brands in the world  are using names and logos to record their identity in the hearts and minds of their customers, why can not a holiday home do it?

FINCA DE SON FERRER D'EN DESCALÇ, real name of a finca / villa on the Mediterranean island of Mallorca, is almost as bad as this holiday rental name and generic as MALLORCA VACATION RENTAL. To really think about an entity for your home will not be an easy task. Your name will be or is the face of your rental potential for the world: it's like a promise - a way to attract new travelers and retain former guests. So why should we name it with names that are too complicated or sadly unoriginal?

Owners who have a good name for their vacation rental receive more reservations than owners who do not. Giving your rent a name, an identity, even a logo means organization, professionalism, cleanliness, thought and care: all of which are traits that travelers seek. But what I am going to say is very important, how to associate a product to choose your vacation spot is also very important for future tourists.


A name is a way to establish an identity for your rental, as we have already said. A name is a way for people browsing different holiday rental websites to remember its characteristics, even if there are thousands of houses like yours. A name is a way to show that you care about your property. And think, you're never going to call your baby "Second man born with blue eyes, who cries surprisingly little", of course not. Naming your vacation rental is something that skilful and business-minded owners do and that's why they succeed.

Once I heard from a friend who was looking at the possibility of renting his house, it was facing the sea, it was magnificent, wonderful. At the time we gave that property the name "White Palm Villa" there was a sudden interest never seen before. I mean, people started making requests, direct reservations, the activity of the house was a FLASH. See what I mean? Giving your property a name gives people something to be able to search, to find and reserve the house. In regions where the holiday rental has a very dense offer, in destinations like ours, this step is a step to the difference, it is a step to success.

I hope these tips are useful for you and that when defining your prices, do it based on these tips, if you apply your holiday business will improve every day.(купить дом в минске)