
This exchange, which has been called the crowdfunding of the cryptocurrency world, is seen by some as a controversial and unregulated way of raising funds for a business.
To find out how you could benefit from using an ICO, jump to our infographic below.
An ICO uses tokens, which are representations of another asset and have no intrinsic value.
For example, cash has no intrinsic value but is accepted as legal tender through government regulation.
These tokens reside on top of a pre-existing blockchain (networks of data linked together using cryptography), are easy to create, and use a self-executing code to operate.
Like any other campaign for raising capital, your campaign should include detailed information for the buyers of your crypto tokens.