While the full fruition of Augmented Reality (AR) is still many years down the road, recent moves by companies in the AR space have shown that AR is, and will continue to be, big business. AR start-ups and existing companies looking to blend AR into their present offerings continue to seek ways to monetize the growing AR trend.
While the space is fraught with risk, there are some business models that, if done right, can be sure-fire roads to success.
What are some of the top augmented reality business models?
HARDWARE
Right now, the technology is such as AR users need a special type of glasses or a specially outfitted phone in order to play around in augmented worlds. So, hardware development is very big business. Facebook paid $2 billion for Oculus, the makers of the Oculus Rift virtual reality system.
Magic Leap, a company developing lightweight wearable tech that blends the digital and physical worlds, received a valuation of $1.4 billion from Google and other investors. Apple bought the German augmented reality start-up Metaio for over $34 million. Other companies that have made major investments in augmented reality hardware include Microsoft, HTC/Valve, Sony, and Samsung.
If these tech industry heavyweights see the value of AR hardware, it’s no surprise that getting into this space now is one of the most solid moves any company can make.
Gartner via https://www.gartner.com/smarterwithgartner/it-leaders-pay-attention-to-augmented-reality/
ADVERTISING
Who wouldn’t want to advertise their products or services in an augmented reality experience. Companies are already jumping on the opportunity to engage potential customers in virtual sensory experiences through augmented reality.
According to an article published to TechCrunch.com, “As advertising formats emerge, from virtual banner equivalents to full-blown, native AR/VR formats such as The Martian VR Experience, AR/VR advertising could follow the path blazed by web and mobile. With one-third of global advertising and half of all Chinese advertising in web/mobile in 2016, platform change means serious business for advertisers. AR/VR advertising is more immersive than any rich media (when done right), and ad spend should follow the eyeballs.”
Cont. Reading… https://is.gd/RH1lwN
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As with any technology, it is going to become cost-effective in the future, and the first-mover in AR will have a definite competitive advantage over others in this growing field.
AR is coming, and it is coming fast, is your business ready to take the lead?
Click here to know more....
Below mentioned are some of the key industries that are benefiting from AR(Augmented Reality) by reshaping their sales and marketing efforts, have a look:https://www.scalexm.com/5-key-industries-benefiting-from-augmented-reality-technology/
Trying hard to scale up your online tailoring business? Has it been days since you have not updated your online tailoring business? Well, then it’s a time to think little smart.
Primarily, in today’s scenario where end-users are focused more towards custom clothing than that of ready-made ones, as a business entrepreneur you should concentrate on improving your existing strategies. Fixing up your online tailoring business is not so easy as you think.
Nowadays, variety of custom clothes has heightened the expectation of the customers as well. And, customers demands are increasing to next level. So in order to this, business people should have to revamp their tailoring store.
Perfect look and fit have always been the two important measure for customers. Not only for formal wear, from sales executives to business personalities and other professionals, people have now become more likely to custom suits & shirts.
So, to handle the demands of customers, don’t you think you should bring forth some unique solutions in your tailoring store? Surely, you should!
You should always try out different to make your online tailoring business stand tall from the competitors. And one of the most powerful ways you can do is, by interacting with your customers. The more you have good interaction with customers, the more significant is the chance for you to generate your tailoring business.
You might ask now, “How to interact with customers?” Take a look here!
This report focuses on the global Augmented Reality Technology status, future forecast, growth opportunity, key market and key players.
The study objectives are to present the Augmented Reality Technology development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.Key questions addressed by the reportWhere will all these developments take Augmented Reality Technologyin the mid- to long-term?What are the upcoming technological trends in the Augmented Reality Technologymarket?What are the opportunities for various players that exist at present and those that are planning to enter at different stages of the value chain?How growth strategies implemented by key players will impact the growth rate of the Augmented Reality Technologymarket, and who will have the undue advantage?What are the current adoption trends of the Augmented Reality Technologymarket?Report Sample includes:- Table of Contents- List of Tables & Figures- Charts- Research MethodologyGet FREE Sample of this Report at https://www.24marketreports.com/report-sample/global-augmented-reality-technology-2019-2025-191The key players covered in this studyMicrosoftMagic LeapEpsonGoogleToshibaVuzixDAQRIEverysightThirdEye GenRealmaxHiSceneVuforia (PTC)WikitudeViewARMarket segment by Type, the product can be split intoHardwareSoftwareHardware has the largest market share of 70%Market segment by Application, split intoEnterprises UseIndividual Consumer UseEnterprises Use accounts for 96% of the market share segmentMarket segment by Regions/Countries, this report coversNorth AmericaEuropeChinaJapanSoutheast AsiaIndiaCentral & South AmericaThe study objectives of this report are:To analyze global Augmented Reality Technology status, future forecast, growth opportunity, key market and key players.To present the Augmented Reality Technology development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.To strategically profile the key players and comprehensively analyze their development plan and strategies.To define, describe and forecast the market by product type, market and key regions.In this study, the years considered to estimate the market size of Augmented Reality Technology are as follows:History Year: 2014–2018Base Year: 2018Estimated Year: 2019Forecast Year 2019 to 2025Reasons to Purchase this Report:* Estimates 2019–2024 Augmented Reality Technologymarket development trends with the recent trends and SWOT analysis* Market dynamics scenario, along with growth opportunities of the market in the years to come* Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and policy aspects* Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
* Market value (USD Million) and volume (Units Million) data for each segment and sub-segment* Competitive landscape involving the market share of major players, along with the new projects and strategies adopted by players in the past five years* Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market playersGet the Complete Report & TOC at https://www.24marketreports.com/ict-and-media/global-augmented-reality-technology-2019-2025-191CONTACT US:276 5th Avenue, New York , NY 10001,United StatesInternational: (+1) 646 781 7170Email: [email protected] Us On linkedin :- https://www.linkedin.com/company/24-market-reports
Technology has surpassed almost all the assumptions that we used to just think of a few years back. AR or augmented reality apps are the true example to it. In case you have paid attention to the graphics that appear in the form of score when you watch a match or play those virtual games using some special gadget, you must have experienced AR in person.
Augmented reality seems to be an innovative approach but this technology has already made its appearance. AR is so common that we fail to notice the effectivity of the same around us. Be it an application or the virtual playstation you are addicted to, the existence of these apps have only become possible through utilizing the elements of Augmented reality.
The elements of AR are utilized within an app are proved to improve the overall user’s experience. Suppose, you are using a shopping app, the AR within the app will help you see the products more clearly in addition to boosting the overall experience. The reason for the popularity of AR apps is again the same. Moreover, they are useful for users and the app developers alike, which offers more weightage to this innovative technique.
Here is More on How AR Apps are Useful for Consumers:
Real Experience for Users Prior to Purchasing the Product
Shopping online is still exotic for some of the users. They are too worried to buy a product that they are not able to see properly. AR based apps tackle to such problems to a great extent. They bring an actual image of the product that seems much like a reality. This way shoppers are able to gain a fulfilling experience. And, an augmented experience has got all the potential to influence the users for the shopping.
A Way to know the Actual App Review
There are a number of apps that offer reviews, customer feedback as well as the rating to the users. This means a lot for the potential customers who are yet to experience the product and the services. This will help them make a better choice and know the efficiency of the product. An enriching experience is sure to appeal to the users and get their attention.
Using AR Apps for Product Price Info
AR apps can also be used to get the cheapest price details of a product available at different stores. Besides making the comparison, the info on the availability of the product at the nearest stores can also be gained through these applications. Users have also got the chance to compare the product based on the availability of the product and the price of the same.
Information on Discount and Coupons
AR apps bring the real value to the clients by offering the information on the services and the products available on discount.
This makes it easy for the users to make the choice from the list of extended number of products. Making it easy for the users builds their credibility in a certain application. And thus, AR apps can additionally help this way to enrich the experience of the clients.
Convenient in Product Comparison
The best thing about AR apps is that users can easily compare the product. Users do not need to move from their spaces in order to get all the related information about any specific service or the product. Such a convenience helps users to know every bit of information about the product just by browsing through the apps. It is absolutely convenient for them.
This Article is originally published here.
