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An effective digital transformation strategy involves attaining digital maturity that leads to a considerable reduction of business costs.
A mature digital transformation involves process transformation, adoption of digital tools to automate tasks, accounting software, team and collaboration tools, cloud-data storage, data analytics, software to manage sales, CRM, operations, finances, management etc.
For example, Salesforce - a cloud-based digital transformation software helps in automating marketing tasks, CRM, team collaboration etc.
Microsoft also offers a huge range of digital transformation services and platforms such as Skype (for business), MS Teams Office 365 Groups etc.
Key aspects of digital transformation An efficient digital transformation strategy involves the following aspects: 1] Centralizing software: Businesses need to have centralized software for the entry of information from each touchpoint, thus saving both time and money.
4] IoT for better maintenance: Internet of Things (IoT) and Machine Learning today are transforming businesses today and helping in maximizing profits.
The demand for systematic adaptation of digitalization across IT Enterprises has caused the integration of AI Chatbots mandatory.
Being one of the Digital Transformation Companies, we have discussed Chatbot’s developments and their usage.Learn More at - Top Frameworks to consider for Chatbot Development in 2021 Â
For the past few years, many companies held back in the extent of digital transformation they were willing to undertake because the change management effort was huge.
Because digitized processes deliver robust value-creation opportunities that go way beyond cost savings.
Consider the following three examples.
The hospital system collected more money from insurance companies, saved money on drugs and gained more revenue per patient.Energy company exampleAn example of robust value-creation through digitized processes is a major energy firm that needed to improve the performance of its sales team.
They decomposed the process of taking customer requests for a lubricant product into many steps and focused on handling each step quickly and efficiently.The problem: By focusing on taking costs out, they inadvertently created an overly complicated and inefficient process where each activity was cheap, but the overall customer experience was lengthy, unpleasant and expensive.The solution: digital transformation.
The company then equipped these workers with digital technology enabling them to see a customer’s history so that the call center agents could make the necessary adjustments to get the right product to the right place at the right time.They focused on how long it took to understand the full nature of the customer request and how quickly and completely they could solve the problem, rather than how quickly they could do an activity such as answering the phone.When they focused on the customer experience – specifically on “on time” and “in full” experience (how long it took them to understand the complete order, ensure it was the right lubricant for the right task and arrange for credit terms and shipping location).The impact of the transformation?