Gamification is the process of taking something that already exists - a website, an enterprise application, an online community - and integrating game mechanics into it to motivate participation, engagement, and loyalty. Gamification takes the data-driven techniques that game designers use to engage players, and applies them to non-game experiences to motivate actions that add value to business.
The explosion of adoption of the smart electronical devices and digital information world provides virtually any digital platform for the Gamification market, which marketers and product managers think of it as a packaged motivational tool, it is a promising strategy for public and commercial brands to increase customer activity, build loyalty, broaden reach and monetize assets, according to research, the global Gamification market is projected to register a CAGR of 18.2% during 2017-2021.
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On the basis of application, Gamification has been widely applied in marketing to maximum user brand/product engagement through facilitation of entertainment; Gamification has also been used as a tool for customer engagement, it accounted for the largest market share of Gamification, which is a new ways to extend relationships, craft longer-term engagement, and drive customer, encourage desirable website usage behavior.
Moreover, Gamification used in health sector to encourage their users to exercise more effectively and improve their overall health; however, education is expected to register a significant CAGR for the forecast period.
Geographically, the Asia Pacific is expected to register a highest CAGR during the forecast, the rapid growth of emerging economies in Asia, China, which is the most booming digital world, others countries India, Japan, Korea are likely to help the Asia Pacific Gamification market in the coming years.
Global top manufacturers operating in Gamification market are Tencent, Alibaba Group, Microsoft Corporation, Baidu, Salesforce, Badgeville, Inc., Bunchball, Arcaris Inc., SAP SE, Bigdoor, Inc., Gigya, Faya Corporation, Leveleleven among others.
Gamification Report by Material, and Geography - Global Forecast to 2023 is a professional and comprehensive research report on the world's major regional market conditions, focusing on the main regions (North America, Europe and Asia-Pacific) and the main countries (United States, Germany, United Kingdom, Japan, South Korea and China).
The report firstly introduced the Gamification basics: definitions, classifications, applications and market overview; product specifications; manufacturing processes; cost structures, raw materials and so on. Then it analyzed the world's main region market conditions, including the product price, profit, capacity, production, supply, demand and market growth rate and forecast etc. In the end, the report introduced new project SWOT analysis, investment feasibility analysis, and investment return analysis.
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Table of Contents
Part I Gamification Industry Overview
Chapter One Gamification Industry Overview
1.1 Gamification Definition
1.2 Gamification Classification Analysis
1.2.1 Gamification Main Classification Analysis
1.2.2 Gamification Main Classification Share Analysis
1.3 Gamification Application Analysis
1.3.1 Gamification Main Application Analysis
1.3.2 Gamification Main Application Share Analysis
1.4 Gamification Industry Chain Structure Analysis
1.5 Gamification Industry Development Overview
1.5.1 Gamification Product History Development Overview
1.5.1 Gamification Product Market Development Overview
1.6 Gamification Global Market Comparison Analysis
1.6.1 Gamification Global Import Market Analysis
1.6.2 Gamification Global Export Market Analysis
1.6.3 Gamification Global Main Region Market Analysis
1.6.4 Gamification Global Market Comparison Analysis
1.6.5 Gamification Global Market Development Trend Analysis
Chapter Two Gamification Up and Down Stream Industry Analysis
2.1 Upstream Raw Materials Analysis
2.1.1 Proportion of Manufacturing Cost
2.1.2 Manufacturing Cost Structure of Gamification Analysis
2.2 Down Stream Market Analysis
2.2.1 Down Stream Market Analysis
2.2.2 Down Stream Demand Analysis
2.2.3 Down Stream Market Trend Analysis
Part II Asia Gamification Industry (The Report Company Including the Below Listed But Not All)
Chapter Three Asia Gamification Market Analysis
3.1 Asia Gamification Product Development History
3.2 Asia Gamification Competitive Landscape Analysis
3.3 Asia Gamification Market Development Trend
Chapter Four 2014-2019 Asia Gamification Productions Supply Sales Demand Market Status and Forecast
4.1 2014-2019 Gamification Production Overview
4.2 2014-2019 Gamification Production Market Share Analysis
4.3 2014-2019 Gamification Demand Overview
4.4 2014-2019 Gamification Supply Demand and Shortage
4.5 2014-2019 Gamification Import Export Consumption
4.6 2014-2019 Gamification Cost Price Production Value Gross Margin
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Part VI Global Gamification Industry Conclusions
Chapter Eighteen 2014-2019 Global Gamification Productions Supply Sales Demand Market Status and Forecast
18.1 2014-2019 Gamification Production Overview
18.2 2014-2019 Gamification Production Market Share Analysis
18.3 2014-2019 Gamification Demand Overview
18.4 2014-2019 Gamification Supply Demand and Shortage
18.5 2014-2019 Gamification Import Export Consumption
18.6 2014-2019 Gamification Cost Price Production Value Gross Margin
Chapter Nineteen Global Gamification Industry Development Trend
19.1 2019-2023 Gamification Production Overview
19.2 2019-2023 Gamification Production Market Share Analysis
19.3 2019-2023 Gamification Demand Overview
19.4 2019-2023 Gamification Supply Demand and Shortage
19.5 2019-2023 Gamification Import Export Consumption
19.6 2019-2023 Gamification Cost Price Production Value Gross Margin
Chapter Twenty Global Gamification Industry Research Conclusions
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