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Things and points you need to consider before hiring a product photographer

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Digital World
Things and points you need to consider before hiring a product photographer

For every shopper, two things that make up the decision to buy the product includes the price and the features. However, this doesn’t contemplate that there is no importance of the product photos. For most of the online shoppers, like to look through the product images in order to understand whether it is worth their buy or not. According to a survey, more that 3/4th of the customers like products or go for products that have photos attached to it, at least three, the count can also increase. The concept is a simple buying formula, you cannot buy anything until you get the idea of what it looks like and you imagine how will it suit your personality.

This is how important any ecommerce photography is, it lets your product speak volumes for itself. It has been found that poor product photography can result in making the customers feel that the product is of low quality and hence not go for it.

For the same reason many online retailers go for hiring professional product photographers who can capture high resolution images and make your product look even more attractive. This will not only increase the product portfolio you have but it will also increase the sales of your product.

Questions to ask before hiring any photographer for your business use

Hiring of any photographer is not an easy task is not nay easy task, you need to see if they are good enough for your business and worthy and qualified enough for your services as well. You as a retailer should feel confident enough about hiring the person and good enough of being an investment for your company. You can do so by asking them several questions before you hire them since that will give you a brief about your services and how you accomplish the tasks. These include:

  • The type of equipment that they use: you should ask them about any high-resolution camera that they are using and ever other items that they use.
  • The number of photos you can expect to receive: As a lifestyle photographer, you need to know the number of shots they will click with the model and ask for a figure out of a reasonable range.
  • Everything about the background and credentials: if a photographer doesn’t have the certification or the formal training of doing so, you might not feel great about your decision after the shoot.
  • The portfolio: every photographer has a portfolio of its own reserved for clients that they can look at and understand the services. So, ask them for their portfolio. 

 

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