The global makeup base market size is expected to reach USD 18.0 billion by 2025, according to a new report by Radiant Insights, Inc., expanding at a CAGR of 5.8% over the forecast period.
The foundation product segment dominated the global market in 2018, accounting for over 40.0% share of the total revenue.
Key manufacturers including Amorepacific Corporation, L'Oreal S.A., and Christian Dior SE have included this product in their product portfolio.
Major competitors in the industry for makeup base include L'Oreal S.A.; Shiseido Company; LVMH Moet Hennessy - Louis Vuitton SE; Coty Inc.; Estee Lauder Companies; Avon Products, Inc.; Amorepacific Corporation; Unilever; Chanel S.A; and Mary Kay Inc. Companies have been strategically expanding their business through activities such as mergers and acquisitions.
Industry Value Chain Analysis 3.3.1.
Industry Opportunities 3.5. Business Environment Analysis 3.5.1.