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How to sell your own online course, WITHOUT being held hostage by marketplaces that steal 50% of your profit

DP Vishwakarma
How to sell your own online course, WITHOUT being held hostage by marketplaces that steal 50% of your profit

Hey, I am DP Vishwakarma. and I am sharing my personal experience about how to create and sell online courses. An LMS, unlike marketplaces (udemy), gives you your own space to built your online institute and drive it the way you want. 

You can build relationships with your learners, educate them, upload multimedia course content and create your online empire without worrying about the coding. 

All of this is possible if you decide to sell courses through LMS like Spayee

What Features Should Your LMS have?

Every business, online or otherwise is different. The features that your ideal LMS have might differ as per the courses you are selling.

However, to be able to build an online institute from scratch in a modern online business world, you need to look at a few functions and features that your LMS offers. 

Ownership of student data and course content

You must make sure that only YOU own your student data and your course content. A lot of hard work goes into creating a course and build a pool of learners. Your chosen LMS must allow you to download and view all the information about your learners.

White-labeled platform

Spayee (Create and sell online courses) Launch your own Teaching Website)allows you to launch your branded course website and apps. Make sure you choose a platform that allows you to launch your white-labeled course platform.  Have a consistent look and feel of all of your courses and digital products. 

Multimedia Course Content

You must be able to deliver multimedia course content. Your LMS must support videos, PDF, assignments, quizzes etc. just like Spayee. Have a combination of multiple delivery methods to suit a multitude of learning styles.

Email and marketing integration

Having a third-party email integration like MailChimp integration is essential for the success of your online business. Building an email list is necessary. The integration will help you send bulk emails as and when required to your learners. 

Student discussion Forum 

Social learning is significantly important for increased student engagement.  Learners like to feel that they belong to the online classroom. They must be able to interact, ask questions through a discussion forum. 

Multiple instructors to teach courses

We can’t get expertise in every subject of within and outside our domain. You might have identified topics outside of your niche to provide your learners with a vast knowledge of the whole subject. 

This means if you can set up multiple instructor accounts on your platforms to teach different subjects, it will be really beneficial for your institute. 

Payment Gateway Integration

Your LMS should have a sorted and simple payment gateway integration for popular payment gateways such as PayPal or Stripe. Your customer must be able to do the upfront payment. Especially if you are selling to the Indian audience you have an Indian payment gateway integration and not PayPal. If your LMS allows for payments in multiple currencies, it would be cherry on the cake.

Course Packages 

YOu must be allowed the ability to create course bundles or course packages. You must be able to sell a combination of your different courses at a discounted rate. Having multiple pricing variant and multiple course packages is a feature to look for.  

There are endless features that a comprehensive platform like Spayee can offer. However, you must do the research and select one as per your preference.

A list of additional features you want to look at:

  • Drip Content/ Content Scheduling
  • Unlimited Courses and Unlimited Learners
  • Course completion certificates
  • Online Live Classes
  • Coupons and promotional codes

My personal favorite LMS 

There are quite literally hundreds of popular LMS’s out there, with the market dominators currently being Spayee, Teachable, Thinkific, etc. 

My personal favorite at the time of writing this is Spayee. This is just so perfect for Indian course creators with all the content security features and Indian payment gateway.  

Also Read: Create one of the best online course websites in India


DP Vishwakarma
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