The previous year has taught us a lot of lessons, among them one of the most important lessons is the willingness to embrace technology. Technology has always been driving the world, but in 2020, the technology was the only way to resume an indoor lifestyle. 2020 is called the ‘corona year’. It is now going to hit a year of the corona period. The onset of the pandemic and restrictions following it have put most industries on the toss. On contrary to most of the industries going through a declining graph, the digital industry has a steeper graph. The pandemic suddenly exponentially increased the need to integrate technology or be present on digital platforms.
In such times, when the movement was restricted, businesses had to find a solution that allows employees to work from home. Technology like Cloud computing, Augmented Reality, Virtual Reality has come as the savior. Do you think to integrate cloud computing ERP into your business? You must know the benefits of Cloud computing services before implementing the technology. Before knowing how cloud computing has prevented the company from going in huge loss, let us see the first thing first-
What Is Cloud Computing?
Cloud computing is an advanced technology that allows storing large chunks of data electronically on a centralized system. The data stored can be accessed anywhere anytime provided internet connection should be there. There are majorly four types of cloud computing services:
- SaaS (Software as a Service)
- PaaS (Password as a Service)
- IaaS (Infrastructure as a service)
Gone are the days when cloud-first or cloud-smart was a choice. 2020 has made cloud technology an absolute prerequisite. The statistic says “the global cloud computing market is expected to reach $623.3 billion by 2023, According to cloud computing growth stats, the industry will grow at a CAGR of 18%.”
Gartner says “IaaS secures highest growth in 2020 due to data center consolidation. The worldwide public cloud services market is forecast to grow 17% in 2020 to total $266.4 billion, up from $227.8 billion in 2019”.
“According to Statista, global SaaS market size will reach 138.3 billion USD by 2022”.
This led to declaring 2020 as the golden age of Cloud computing. Well, we are in 2021 and the graph shows bright prospects for many more coming years ahead. The pandemic has worked as the catalyst in booming CRM Development services. Ed Anderson, Distinguished VP Analyst at Gartner says “The proportion of IT spending
Why Cloud Computing Has Become A Prerequisite?
- The WFH model and remote working: Pandemic has compelled all the companies to adopt WFH or Work From Home Model. Along with the adoption of the Work from home model inclination towards remote working has also spiked up. This change in the work landscape heavily relies on the adoption of advanced technology. Companies relying on the Work from home model as well as remote working need cloud computing to flow. CRM Development services settle down arguably the most worrying concern of remote working approach.
- Gartner found “80% plan to allow employees to work remotely at least part of the time after the pandemic, and 47% will allow employees to work from home full-time”.
- According to PWC surveys, “ Among the survey of 669 CEOs, 78% agree that remote collaboration is here to stay for the long-term”.
- Rapid adoption of the digital channel: In this digitalized era, any company irrespective of size needs an online presence. To maintain a reputable and profitable online presence, companies need to process large chunks of data. Cloud computing collects, stores, and analyzes the data. This helps companies to have better insight into competitors as well as target audiences and customers.
- Digital customer engagement: With the transition from offline to online customer engagement modes have also transitioned. The first thing we do these days before buying a product or service is to check their review on digital platforms. Cloud computing technology offered by a CRM development company collects login data and the history of users. It stores and optimizes the data that you can use to offer customized solutions to customers which further strengthens customer relationships with the company. This mode of business has made Cloud business the Prerequisite now.
Why Is Cloud Computing Important?
- Accelerate innovation: Businesses in this fast-paced world need up to date and rapid solution. Cloud technology collects users' search history and suggests businesses lots of opportunities that businesses can use to create new products or services. This ease of availability of information due to cloud technology has made it vital. You can connect to a CRM development company to implement this technology.
- Optimize workflow: Before the introduction or integration of large chunks of data, companies had to use hard drives to store. It was not only a tedious task to store large chunks of data but the data stored on the hard drive was not as helpful as data stored electronically. It hugely saves money and also optimizes the workflow.
- Scale the business: Companies can access the data wherever they need -be it to convince a customer or to reach a target audience or to lock the deal with investors and so on. The technology offers better insight into ongoing market trends and customer preferences. These data collected with the help of cloud technology help immensely to upscale the business.
- Active team interaction: To work on a project collectively, active support is a must to bring the best in the project. Your team can connect with anywhere using cloud integration services and give you updates. It effectively streamlines the operations and drives business agility.
Wrapping It Up
Cloud technology has evolved far more than the need to propel through the 2020 crisis. Its use cases depict the need for technology in upcoming years will accelerate even more. It is high time, you must look for cloud integration services. Here, we have mentioned how 2020 has taught being cloud-smart or cloud-first is a prerequisite and not really a choice.
Learn what is a cloud-based CRM is and what are the benefits of using it.
Also, find out how a cloud CRM can improve your company's productivity during the pandemic.
In the era of inbound marketing, the success of the business is based on the satisfaction of customers.
Therefore, to ensure customer satisfaction NetSuite CRM Implementation is an indispensable technique for all organizations.
NetSuite, the cloud-based software, enables enterprises to manage customer interactions and allows you to have all the critical information handy to personalize the relationship.
The system automates customer contacts, monitors their queries and needs, and optimizes the sales process to ensure loyalty.Having a NetSuite CRM will bring numerous benefits to your company in this list; you will find some of these:Your client's information will be under one place - With this platform, you will not waste more time and patience by controlling your clients' activity manually, rather you will have a platform that automatically records any interaction you have or have had with them, which is, calls, meetings, inquiries, sales, emails, etc.Maintains a more organized structure at the internal level - By having all customer information stored in one place, the internal team that is working on monitoring customers will be able to consult the data they need within the platform, instead of having to go other team members to do so.
Likewise, CRM software brings with it the advantage of simply assigning requirements or reminders among the management team.A CRM Can Help You Optimize Your Segmentation - One of the best elements that NetSuite CRM solution provider is that it allows you to create different lists with potential customers who have similar needs.
In this way, you can optimize the segmentation of your target and send a more personalized message to each of them.Accelerates Sales - New customers are a key ingredient in the continued growth of a business, but they are not easy or cheap to come by.
Research says that more than 65% of business owners think they know their customers. Another 10% surprisingly think it’s not important to know the customers & what only matter to them are revenue, sales volume & profits.
The ‘Push-it-all’ marketing strategy of the early 2000s isn’t as effective now as before. Customers are no more bound to buy whatever available on the shelves. There’s simply no shortage of options across all price range. Times have changed drastically, for the good
In today’s cut-throat world… it’s absolutely necessary to research, analyze your customer profiles or their behavior on the web. This not only gives you key insights into their needs/wants but also what they expect from a service. Only when you know your customers’ expectations, you will be able to work towards the right track or even beyond.
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