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How Streaming Services Can Adapt To Increased Service Uptake

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Insights Success
How Streaming Services Can Adapt To Increased Service Uptake

 Streaming services have seen a huge increase in the demand for their services. This demand has presented several challenges as well as opportunities for growth if these opportunities are taken advantage of. In this article, we are going to look at how streaming services can adapt to the increase in demand and how they can take advantage of the opportunities it presents.

 



 

Deal with Streaming Issues and Availability

The increased service uptake of streaming services has led to problems with ensuring the service is available to everyone who needs it, no matter where they may be in the world. There are also issues of throttling or outage due to more bandwidth being used than the streaming service was prepared for, which is something Netflix was forced to do in the early days of the pandemic, when demand for its service massively increased almost overnight.

Some of the ways to solve these problems and ensure your customers have a great experience on your platform include increasing your bandwidth to deal with capacity issues, using data centres located closer to your customers to deal with latency, limiting live streaming, and reducing streaming quality.

Personalized Offerings

People are looking for high quality content that appeals to them or their households. What consumers need can range from educational, informational, or entertainment content. But, with so much content available, consumers can feel overwhelmed. To offer the best service possible, streaming services should have personal recommendation services.

Source: https://www.insightssuccess.com/how-streaming-services-can-adapt-to-increased-service-uptake/

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