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iPhone users spent average of $138 on apps in 2020, to grow to $180 in 2021

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Eryk Jacquemot
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iPhone users spent average of $138 on apps in 2020, to grow to $180 in 2021

U.S. consumers spent an average of $138 on iPhone apps last year, an increase of 38% year-over-year. Per-user spending hit a new record and the greatest annual growth since 2016, when it had then popped by 42%. 

Sensor Tower informs TechCrunch that the trend towards increasing consumer spending will continue in 2021, if it plans to reach an average of $180 for consumption on...

This story continues at Techcrunch.

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Eryk Jacquemot