If you want to get more traffic and sales to your ecommerce website, then on-page SEO is a critical first step.Thereâs a multitude of how-to articles and tutorials on the web offering general SEO advice, but far fewer that specifically address the needs of ecommerce entrepreneurs.
Here is a list of SEO tips for ecommerce websites as propagated by the South Carolina SEO.Focus on homepage SEOThe homepage is typically where most businesses focus their SEO budget and energy.
While it is definitely one of the top pages of your website to optimize, it is by no means the only one you should focus on.That said, you do want to optimize your homepage well.
The key things you want to add and optimize are include homepage title tag, homepage meta description, and homepage content.Simplify your site architectureAs you are adding products and categories to your store, remember that site architecture plays an important role in search optimization.
Particularly, you want to have a distinct hierarchy of navigation, from your homepage to product categories to the products listed within them.
The rule of thumb for search engines and visitors is to make sure people can reach everything within three clicks.