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An Investor Pitch Deck To Get You Noticed

Keerthi Rathore
An Investor Pitch Deck To Get You Noticed

Your pitch deck is your calling card. Investors see it even before meeting with you. Creating a pitch deck, in the end, is an exercise in communications —it should tell your story hitting all the correct notes. These tips will help you out.

  • Craft a Persuasive Narrative:

The investor pitch presentation having a cohesive story is considered the best.

Since there is no particular way to tell a story, most good ones grab their audience's attention. Your pitch deck should do the same, opening with something that the audience could connect to about why you’re passionate about the opportunity, or the reason others should be as well.

Think about keeping your story short, as you move away from that opening slide.

  • Describe Your Product Well:

It is critical to explain the things you do, in your investor pitch presentation. Even though it is quite obvious, it is astonishing the way founders struggle with it. If you are not able to describe your product well then it's an issue. Tell about your product in a way that someone outside your business can explain it nicely as well.

  • Demonstrate, Not Just Tell:

Nothing can increase your investor's confidence more than actually seeing what all your product can do.

Only good slides in your business proposal ppt can convey the essence of what a product looks like.

  • Describe Your Market Correctly:

There might be any founder who does not like to boast about what they are dealing is a billion-dollar opportunity or more. If you are doing this then it's great. But it would be better if you are able to explain to your investors the reasons behind it.

  • Never Claim That You Know Everything:

Not a single great business proposal ppt will ever say that they are right and everything else is incorrect. You must be true not only about the positives of your product but also about the hurdles it will face. And don't try to cover up if your competitors are doing some things right.

This is what is going to attract investors. Be aware to stop pretending that everyone else is an idiot and only you get it all.

  • Prove that you are the right founder and team:

Convince your investors that you have the required team to execute your vision correctly. Highlight your team's professional backgrounds and successes and elaborate on why they are the right team to do this particular project. 

  • Stop Obsessing:

There can be certain red flags in a pitch deck including, a slick design, a search for perfection, and overly high production values.

  • Finally, try to understand your audience:

When you now have a deck you can be proud of, what should you do next? Find out the investors that can be the correct fit for you and your business.

This is what you need to research about potential investors: investment theses, targeted investment size, interest areas, existing portfolio, and investment climate. 

If you will try to incorporate all these above-mentioned points in the process of crafting your next pitch deck you will not be left unnoticed by any investor. Don't forget to share with us to what extent these tips helped you out in your pitch deck-making process.

All the best:)


Keerthi Rathore
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