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We are Creative Critters, a creative design agency based in Hitchin, Hertfordshire that specialises in building brands and websites for small businesses in the UK.We help businesses get seen and heard, making them stronger, bolder and bigger by creating value through engaging brand communications.

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Creative automation is the process of creating rules, recipes, or procedures that allow you to automate the creation of your images.

It is often overlooked by most business owners yet can be one of the biggest differentiators for whether you succeed or fail in your business.It should take no more than 5 minutes to complete and allow you to run campaigns with completely automated image creation.

It will save you hundreds of hours and thousands of dollars in labor costs alone (if not more) which is money you can put into other areas of your business.How do you automate images?Many services allow you to create rules that you can use to generate your images automatically.

Some digital asset management systems also include ways to do this.The simplest way is to use an image resizing tool like CloudConvert, which allows you to upload a photo, define the dimensions of your image and enter relevant keywords, which it will search through when generating your new photos.

This service even includes a bulk resize feature so you can create hundreds or thousands of new pictures in seconds.You can also use Google's free APIs to create your automated image creation system.Ways to create a creative automation systemYour images are consistent over timeYour images are consistent across all the different campaigns that you have runningYou can create thousands of new images in minutes instead of hours or daysReduce risk by having a system in place to allow for an automated response if your primary contact is not available.Keep things ticking over when you are on holidayDecrease the time it takes to make a new advert, flyer, or postcard which will increase your productivity and salesNo need for additional software as most services allow this process to be done online with a few clicks of a buttonPossible to create images that nobody else is using which will make your campaign stand out from the crowdCan you automate images?Yes, you can.

You can use any of the eight methods outlined in this article to create a system that allows your business to run even when you are not around.This exact process has been used at our company before.